Arik Hanson August 5, 2021 What makes a brand “best in class” when it comes to social media marketing? It’s a question almost every company wants to answer. Clients are constantly asking me what other companies are doing in terms of social media marketing best practices. Companies want to learn and get better at social … Continue reading What Should Your Social Media Marketing Focus On: Customer Service or Content?
Sally Newman July 1, 2021 With organic search, purchase intent is always higher when users are looking for specific services. So, while it’s important to have your homepage ranking at the top of the SERPs, you will almost certainly generate more business by increasing the visibility of your service pages for relevant queries. In this … Continue reading How to Increase the Visibility of Your Service Pages
Paul Selby May 7, 2021 Photo by Kelly Sikkema on Unsplash For the 2020 tax season, the United States Internal Revenue Service (IRS) has pushed back its typical April 15th filing deadline to May 17th. Last year, the 2019 tax filing deadline was extended to June 15th, a much more drastic delay attributed primarily to … Continue reading Putting the “Service” Back Into the Internal Revenue Service
Angela Hausman, PhD April 5, 2021 If you are a service provider, you likely experienced some serious declines in your business revenues during the pandemic as everyone avoided being inside for fear of contracting the deadly virus. With more folks getting vaccinated every day, as many as three half million per day in the US … Continue reading Promoting Your Service Business Online: Tips for Getting Found
Karen Repoli April 1, 2021 Job burnout is a very real thing, even for those of us who own our own business and love what we do. It usually starts gradually, you may start hitting the snooze button or you procrastinate about starting projects. Maybe you suffer from writer’s block when it comes to creating … Continue reading Burnout is Real! How to Avoid It in Your Service Biz
Richard Conn March 31, 2021 What is Cold Calling? Source Cold calling is a sales outreach tactic performed by directly phoning prospect clients to build a relationship and to sell services, whether it be cleaning, repairs, or landscaping. This technique has long been favored to achieve sales rep goals. Of course, it has changed over … Continue reading 7 Cold Calling Pro Tips Small Service Businesses Should Follow
Customer Service Tips for the Phone Any business, large or small, has a phone but with the advent of the internet and smartphones that can do anything at the touch of a button, it can be easy to forget the importance of etiquette and customer service when answering a business phone. Because it seems so … Continue reading Customer Service Tips for the Phone
Richard Conn March 12, 2021 By now, you’re well versed in what it’s like to work from home. Remote working has been adopted worldwide and, like it or not, it’s here to stay. As more enterprises realise the benefits of a remote workforce, more job roles are being offered with flexible or even fully-remote working … Continue reading Boosting Enterprise Productivity with Unified Communications as a Service
Debra Murphy December 27, 2020 A service bundling strategy is a marketing tactic that involves offering multiple, complementary services as a package for a single price. You may wish to include other options in your packages such as information products or access via email or phone for questions to increase the value to the client. … Continue reading Service Bundling Strategy – 7 Benefits for Your Small Business
Andy Phan December 18, 2020 In the 21st century, it takes just minutes to set up an email account on the web. A simple Google search will yield a myriad of results providing users with a huge spectrum of different service providers to choose from. On the surface, it appears that each of these providers … Continue reading 6 of the Best Email Service Providers in 2021
