Upgrades include the new Verified Merchant Program, new conversion reporting opportunities, and updates to Catalogs and dynamic retargeting. Taylor Peterson on March 26, 2020 Retailers on Pinterest will now have more ways to be discovered as the platform introduces new shopping features aimed at bringing products to where users are most likely to shop. Pinterest … Continue reading Pinterest rolls out new commerce features for retailers as search volume climbs
Tag Archives: Search
How to Improve Your Search Impression Share (& How to Calculate It)
Micah Lally — March 20, 2020 You’ve finally finished developing a great paid media campaign. Google Ads has promised you a lot and you’re ready to see the fruits of your labor. It’s gone live and you’re excited to see the numbers start rolling in. Except they’re not. At least, not like you thought they … Continue reading How to Improve Your Search Impression Share (& How to Calculate It)
Google 3D Search View for eCommerce Stores
Nicole Blanckenberg — March 17, 2020 Good news, eCommerce superstars, Google 3D Search View for eCommerce products is live! AR (Augmented Reality) is already popular on various social platforms and apps, and Google has been hinting at this big change for some time. Google Search’s new ‘View in 3D’ feature means that users with smartphones … Continue reading Google 3D Search View for eCommerce Stores
5 Things You Need to Know About Search & SEO Strategy
Molly Rigatti — March 15, 2020 With the seemingly never-ending Google algorithm updates, you may catch yourself wondering, “How does Google Search work?” Although it may be frustrating to keep track of Google’s changes, optimizations you need to make on your website, and your unpredictable traffic from organic search, there are ways you can improve … Continue reading 5 Things You Need to Know About Search & SEO Strategy
A Scrum Master’s Search for “The Art of the Possible”
Sahin Guvenilir — March 13, 2020 A Day in a Life of a Scrum Master It’s 9:30 am. The Scrum Team gather around their team desk to hold the Daily Scrum. Jamie, one of the team members, highlights a problem that he faced (March 15, 2020): “I cannot deploy the code into the staging environment … Continue reading A Scrum Master’s Search for “The Art of the Possible”
Go Beyond Keyword-Only Targeting in Paid Search Marketing
Pauline Jakober — March 10, 2020 Some keywords garner so many clicks, you can quickly drain your budget if you use them. So you (or your marketing team) might resort to the tactic of only running those ads for an hour or two a day. I understand the problem. But limiting the amount of time … Continue reading Go Beyond Keyword-Only Targeting in Paid Search Marketing
Is Your Creativity Holding You Back from Higher Search Rankings?
Steven J. Wilson — March 9, 2020 Your creativity is a fragile bridge that can deliver loads of traffic to your business or crumble and fall before your content even has a chance. You need to be creative when developing your content strategies across the platforms your business uses to break through the noise and … Continue reading Is Your Creativity Holding You Back from Higher Search Rankings?
How Changes To Search and Social Media Negatively Affect Your Business
Gee Ranasinha — March 4, 2020 While social media seems to be losing some of the sociability it once had, Google seems to be taking more and more search clicks away from businesses. What on earth is going on? Back when social media channels started to gain traction with the general public (thereby putting them … Continue reading How Changes To Search and Social Media Negatively Affect Your Business
Behind The Impact Of Google Search Features On Organic Click-Through Rates
Behind The Impact Of Google Search Features On Organic Click-Through Rates by Laurie Sullivan , Staff Writer @lauriesullivan, March 3, 2020 Perficient Digital released an update to its data on how Google’s search features impact click-through behavior in the search results. “All the search features Google adds to search results has a significant impact on search … Continue reading Behind The Impact Of Google Search Features On Organic Click-Through Rates
Voice Search and Its Impact on Modern Day SEO
Matthew Goulart — February 28, 2020 In the age of the internet, you are living in a voice-activated world where consumers use voice search on their tablets, smartphones or voice assistants such as Google Home devices or Amazon Echo to search the web. What is Voice Search? Voice search is known as “Speech Recognition” technology … Continue reading Voice Search and Its Impact on Modern Day SEO