By Paul Adler January 22, 2024 It is the last session of my MBA course on business and environmental sustainability and the room is buzzing. After a semester studying how businesses can help tackle climate change, students are about to vote on whether voluntary action by the private sector will be enough, or, if … Continue reading I’m a socialist professor at a business school. Here’s why business schools should hire more of us
Tag Archives: school
Gen Z says school is not equipping them with the skills they need to survive in a digital world
By Shalene Gupta January 27, 2023 Gen Z is coming of age in turbulent times—from rising costs of living, to climate change, to the pandemic. They will inherit the solutions we build. Dell Technologies recently published the results of a study that surveyed over 15,000 people—aged 18-26, from 15 different countries—about their thoughts on … Continue reading Gen Z says school is not equipping them with the skills they need to survive in a digital world
From the ashes of COVID school closures, this Gen Z CEO built a thriving student-loan app
By Shalene Gupta December 17, 2022 As a junior at Stanford, Harrison Hochman was sent home because of COVID. Many of his friends were scrambling to pay tuition because their family’s incomes had taken a hit. Yet it was easier to book a plane ticket home than to find a private loan. Hochman and … Continue reading From the ashes of COVID school closures, this Gen Z CEO built a thriving student-loan app
Old school email can still deliver
Plus the value of data, what DAMs can do for you, and the CDP marketplace. Chris Wood on October 20, 2021 Getting value from your data requires testing Data isn’t free. It has to be gathered, stored and analyzed. That means storage, apps and IT. For the digital marketer, data produces no revenue until it … Continue reading Old school email can still deliver
5 Reasons Why “Old School” Display Advertising is Not Dead. And Probably Never Will Be.
Victor Iryniuk September 16, 2021 Outbound marketing or “interruption” marketing is not everyone’s favorite. For marketers, outbound marketing is less converting (but not less effective) than inbound. It requires more creative persuasion because you’re approaching the consumer with a pitch instead of the consumer approaching you for info. For web users, it’s a blatant interruption … Continue reading 5 Reasons Why “Old School” Display Advertising is Not Dead. And Probably Never Will Be.
Your Old School Management Practices Are Dooming You To Failure
Steven Imke September 13, 2021 When it comes to running a business, what I have noticed is that while many founders are progressive with the technical aspects of their business ideas, their understanding of how small businesses operates is quite retarded and based on many industrial era concepts that have long outlived their usefulness decades … Continue reading Your Old School Management Practices Are Dooming You To Failure
Back to school looks very different this year
For back to school season, know that virtual and online schooling is top of mind, and parents are leveraging search to know and do more. Christi Olson on August 26, 2020 Back to school can often look different state by state and school district by school district, but one thing we know is this year’s … Continue reading Back to school looks very different this year
Back to School 2020 and What It Means for Businesses and Working Families During COVID-19
Chris Biscuiti August 18, 2020 Going back to school in 2020 is unlike any other year. Whether schools decide to continue with virtual learning, in-person instruction, or a hybrid model that combines the two, the reverberations of these decisions will be felt across local business communities. pixel2013 / Pixabay For working families as well as … Continue reading Back to School 2020 and What It Means for Businesses and Working Families During COVID-19
A “Scary” Sales Tip from Zombie School
Julie Hansen — October 30, 2018 Follow @acting4sales — October 30, 2018 simonwijers / Pixabay It’s not easy to become a zombie. Every year thousands of people audition for a chance to play a zombie on TV’s hit series, The Walking Dead. Once they make it through the initial casting process they are enrolled in … Continue reading A “Scary” Sales Tip from Zombie School