Tag Archives: Roles

PwC limits its entry-level roles to just 13 locations

February 11, 2026 PwC limits some entry-level roles to just 13 locations

3 roles every marketing leader needs now

Martech underperforms when skills lag behind tools. These three roles turn technology investment into real business impact. Julia Multedo on December 29, 2025 As organizations invest heavily in martech and personalization, marketing leaders face a familiar challenge — turning those investments into real business impact. Despite increasingly sophisticated tools, many teams struggle to realize … Continue reading 3 roles every marketing leader needs now →

The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI

Future Of Marketing

From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration. EDB Postgres AI on November 20, 2025 For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and … Continue reading The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI →

How great leaders step into new roles

Leadership Skills

September 30, 2025 How great leaders step into new roles Across all sectors of the economy, there is a lot of churn in leadership right now going all the way to the top. The C-suite and its equivalent in many organizations has become a merry-go-round. When a new leader is hired into a key role, … Continue reading How great leaders step into new roles →

What’s behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer?

Marketing Operations

Where did these roles come from? What do they do? How do they do it? MarTechBot on February 17, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: … Continue reading What’s behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer? →

Latinas still account for only 1% of C-suite roles

Corporate Appointments

June 13, 2024 Latinas still account for only 1% of C-suite roles A new report by Lean In finds that Latinas face the greatest hurdles to climbing the corporate ladder. BY Pavithra Mohan While the gender pay gap persists for all women relative to their white male counterparts, it has long been widest for Latinas, who … Continue reading Latinas still account for only 1% of C-suite roles →

T-Mobile will lay off 5,000 U.S. workers in corporate and tech roles

Employee Layoffs

By Michael Grothaus August 25, 2023 It’s been another bad week when it comes to layoff announcements. First, Juul said it was cutting nearly 30% of its workforce. Now, T-Mobile has followed suit, announcing that it plans to cut 5,000 jobs by the end of next month, reports NPR. The job cuts will affect … Continue reading T-Mobile will lay off 5,000 U.S. workers in corporate and tech roles →

How marketing compensation and roles are changing: Take the MarTech Salary and Career Survey

Marketing Operations

Spend a few moments to help us better understand the dramatic changes affecting the marketing and martech spaces. Kim Davis on December 9, 2022 Although we hesitate to use the term post-pandemic with any confidence, marketing takes place today in a space changed — perhaps irrevocably — by COVID-19. Yes, marketers are making their way … Continue reading How marketing compensation and roles are changing: Take the MarTech Salary and Career Survey →

Google Hit With UK Antitrust Probe Into Ad-Technology Roles

Advertisement Platforms

Google Hit With UK Antitrust Probe Into Ad-Technology Roles by Laurie Sullivan @lauriesullivan, May 26, 2022 The Competition and Markets Authority (CMA) announced Thursday another investigation into Google for potential antitrust abuse in connection with its advertising technology. This is the second investigation by the CMA into Google’s advertising practices. The first centered on a … Continue reading Google Hit With UK Antitrust Probe Into Ad-Technology Roles →

Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once?

Skills Management

Karl Sakas June 5, 2021 Can agency employees handle multiple roles at once? Sometimes… As your agency grows, you and your employees tend to become increasingly specialized. For instance, a designer might stop doing project management on top of their design work. Instead of handling account management and client strategy, you’ll handle just one of … Continue reading Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once? →