Tag Archives: Revenue

Conversion Rate Optimization: 25 Tips To Improve Conversions And Increase Revenue

Katey Ferenzi May 15, 2015 This is the fourth post in our #SellMore series around Conversion Rate Optimization. We’ve explained why conversion rate is important for ecommerce, how to uncover and optimize your conversion funnel, and how to retarget and re-engage those conversions you’re losing (yes, it’s happening to the very best of you). … Continue reading Conversion Rate Optimization: 25 Tips To Improve Conversions And Increase Revenue →

Are You Maximizing Your Revenue? 3 Tips That Can Change Your Website Today

Marketing Strategy

Sahra AshtonMay 3, 2015 Maximize Revenue Through An Improved Online Buying Experience Welcome to our first edition of the MyCommerce “Tips and Tricks” newsletter. This three-part series will include proven best practices and techniques on a range of topics to help your business maximize profits. Today’s edition is focused on three easy steps to optimize … Continue reading Are You Maximizing Your Revenue? 3 Tips That Can Change Your Website Today →

Recurring Revenue – A Key Strategy To Boost Business Value

Retail Marketing

Kathy Richardson-MauroApril 16, 2015 Many owners will have to boost the value of their businesses before they transition them to new owners. Most often this is because if the owners sell today, they will not net enough money from the transition, after taxes and fees, to fund the rest of their lives. It may be … Continue reading Recurring Revenue – A Key Strategy To Boost Business Value →

5 Ways Conversion Rate Optimization Can Drive Revenue for Your Firm

Sales Leads Conversion

Kevin BloomApril 16, 2015 “Spend money to make money,” they say. But there are some great ways to increase revenue and profits without massive monetary investments, including today’s topic — conversion rate optimization (CRO). Simply put, CRO is the practice of testing your conversion content pieces to determine how even minor changes on a page … Continue reading 5 Ways Conversion Rate Optimization Can Drive Revenue for Your Firm →

How Brands Are Boosting Ad Revenue With Identity Data

Branding

Reeyaz HamiraniApril 15, 2015 The process of securing ad sponsorships and converting consumers is not what it used to be. Gone are the days when brands would rely solely on publicly available demographic data like age, gender, and estimated household income in an attempt to bucket consumers into simple – yet at the time sufficient … Continue reading How Brands Are Boosting Ad Revenue With Identity Data →

A Day in the Life of a Chief Revenue Officer

Corporate

Emma VasApril 9, 2015 Interview with Ben Allen, Chief Revenue Officer, Agri-Data Solutions As a B2B sales solutions provider, we’ve had the opportunity to come across an emerging role in the industry: the Chief Revenue Officer (CRO). In a previous blog post, we discussed how the CRO role is more than just sales optimization and … Continue reading A Day in the Life of a Chief Revenue Officer →

Mobile Email Conversions Jump 70% YoY In Q4 2014 With Mobile Delivering 20% Of Email Generated Revenue [Report]

Email Marketing

Report claims responsive design helped drive a 40% increase in CTO rates over non-responsive marketing emails. Amy Gesenhues on March 30, 2015 Using the same set of email marketers to compare mobile email conversion rates between Q4 2013 and Q4 2014, email marketing provider Yesmail released some eye-opening stats around email-generated revenue growth. According to … Continue reading Mobile Email Conversions Jump 70% YoY In Q4 2014 With Mobile Delivering 20% Of Email Generated Revenue [Report] →

The Truth About Affiliate Revenue

Affiliate Marketing

Robert GlazerMarch 20, 2015 On the surface, an affiliate program seems like a straightforward pay-for-performance setup. You simply kick back part of a sale to the third-party website that drove a customer to your site. No risk; all reward. In fact, it feels so much like a traditional sales commission structure that it’s hard not … Continue reading The Truth About Affiliate Revenue →

Report: Each Share Is Worth $2.56 In Revenue & Average Social Orders Are 8.2% Larger

Business Improvement

According to a new study from AddShoppers, social sharing sends an audience that spends significantly more online. Greg Finn on February 26, 2015 A recent study from AddShoppers examined the marriage between social media and e-commerce — and found it quite harmonious. The data in the report was pulled from 10,000 e-commerce websites and 304 million unique … Continue reading Report: Each Share Is Worth $2.56 In Revenue & Average Social Orders Are 8.2% Larger →