Tag Archives: Reason

Another Reason Not To Take Sick Days

by George Simpson, Featured Contributor, October 6, 2016 Apparently IBM experimented with Watson, its cognitive computing platform, to see if it could help Big Blue better manage its approximately $53 million online ad buys. Turns out the Big Blue Box reduced the company’s average cost per click by 35%, and by as much as 71%. … Continue reading Another Reason Not To Take Sick Days →

The Real Reason You Should Be Playing Fantasy Football At Work

Productivity

by John Nemo Follow @JohnNemoPRAugust 30, 2016 Nearly 75 million adults are fanatical participants in this “hobby” – here’s how to use it to win new business and bond more deeply with clients. It’s been called a silly little game, but fantasy football was played by 75 million adults across North America in 2015, and … Continue reading The Real Reason You Should Be Playing Fantasy Football At Work →

Give Event Organizers a Reason to Book You as a Speaker

Event Marketing

by Carl Friesen April 26, 2016 Follow @carlfriesenApril 26, 2016 Have you ever attended a conference, seen the name of someone you know listed as a speaker, and thought, “Why didn’t they get in touch with me to do that presentation?” It could be that even though you know more about the speech topic than … Continue reading Give Event Organizers a Reason to Book You as a Speaker →

The Biggest Reason Why Your Website Is Not Attracting Your Ideal Client

Website Special Guidelines

by Susan Friesen February 24, 2016 Follow @https://twitter.com/eVisionMediaFebruary 24, 2016 Do you know what is the #1 requested headline I am asked to add to a website’s home page? I get this request so often, and see it even more often, that I am compelled to write about it in hopes to share just how … Continue reading The Biggest Reason Why Your Website Is Not Attracting Your Ideal Client →

Outsourcing With a Reason

Outsourcing

by Nancy Van Elsacker January 30, 2016 Follow @NancyVElsackerJanuary 30, 2016 When choosing to outsource a current product or service to an external supplier, a main objective is to maintain at least the same quality that you are used to or you’ll want to improve it. When several of your organization’s products or services are … Continue reading Outsourcing With a Reason →

The #1 Reason For Shopping Cart Abandonment

eCommerce

by Tom Martin December 9, 2015 Follow @TomMartinDecember 9, 2015 I was reading this morning that an interesting statistic that “almost 69% of online shopping carts that contain at least one item are later abandoned, according to the Baymard Institute, an e-commerce consultancy based in Copenhagen which analyzed 31 studies over the past few years. … Continue reading The #1 Reason For Shopping Cart Abandonment →

The Reason SEO Is So Squirrely

SEO Audit

by Donna Duncan December 1, 2015 Follow @beseenontopDecember 1, 2015 You’re driving down a dark country road late at night and suddenly a squirrel darts out in front of you. You hesitate. You don’t know if the squirrel is going to go left, right, stand still or run straight into you. Image compliments of Dominic … Continue reading The Reason SEO Is So Squirrely →

The Reason Your Best Employees Are Unhappy

Employee Engagement

Peter StarkOctober 20, 2015 We recently consulted with a team that is struggling with low morale. Almost everyone on the team was experiencing low levels of motivation and engagement. To my surprise, however, we found that in this particular case the team’s top performers and most engaged employees had some of the lowest levels of … Continue reading The Reason Your Best Employees Are Unhappy →

The Hidden Reason Why You Are Failing

Success Stories

Dennis YuJune 2, 2015 It’s not lack of skill, resources, being too busy, or having a mean boss.But first, a story. The first time I played golf was with my boss in a foursome. I had never played before, but when asked if I wanted to come, I blurted out “yes”. I had 48 hours to find … Continue reading The Hidden Reason Why You Are Failing →

The #1 Reason Most Digital Marketing Campaigns Fail: Pt. 1

Digital Marketing

Harmony MajorMarch 4, 2015 All of the most successful digital marketing campaigns have one thing in common: The entire campaign, from initial advertisement to final website landing page, is fully cohesive. Because its components are linked together in a relevant, obvious way, your prospects know what to expect and are therefore satisfied when later stages … Continue reading The #1 Reason Most Digital Marketing Campaigns Fail: Pt. 1 →