Steven J. Wilson — April 27, 2020 In 2020, content is still king. According to Neil Patel, content marketing guru and world-class marketer, the best content will always gain an edge when it comes to the marketing mix. There is doubt that most people are tired and sick of disruptive ads that provide no value … Continue reading How to Create Content Your Potential Customers Actually Want to Read
Tag Archives: Read
Email Headers: What They Are & How To Read Them
Mary Dolan — April 21, 2020 Hands up if you’ve heard someone talk about email headers, but have no idea what that is. Or even worse, maybe your technical team has actually asked you to send them the full header of your email, and you’re frantically looking for it everywhere. In this post, we’re going … Continue reading Email Headers: What They Are & How To Read Them
If Website Development is in Your Business Plan, Read This First
Dan Moyle — March 27, 2020 Whether it’s only a year old or it’s from 10 years ago, when your website no longer impresses you, it’s hard to deal with it. We get it. We love change as much as the next business. But before you scrap it all in lieu of a shiny new … Continue reading If Website Development is in Your Business Plan, Read This First
Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About
Brian Wallace — September 29, 2019 Follow @nowsourcing Millennials have come of age, and now make up a full third of the workforce. While Instagram FOMO might still have you wondering how they lead such posh lives, but don’t be fooled. The reality is, being a millennial is no cakewalk. The fact is, 62 percent … Continue reading Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About
Crafting Killer Marketing Emails (That Will Actually Get Read)
Ashley Hill — September 14, 2019 — September 14, 2019 Email marketing has made huge strides forward, just in the past few years. There are all kinds of bells and whistles you can add to your email campaigns now, like compelling graphics and eye-catching call-to-action buttons. But what’s becoming more and more rare with all … Continue reading Crafting Killer Marketing Emails (That Will Actually Get Read)
7 Ways to Create Email Newsletters Your Customers Will Want to Read and Share
Jeff Pulvino — December 21, 2018 Follow @jeffpulvino — December 21, 2018 Email newsletters are a great way to connect and engage with your customers and prospects. However, creating one, whether it is from scratch or with the use of templates, is not always that easy. More often than not, you have to take into … Continue reading 7 Ways to Create Email Newsletters Your Customers Will Want to Read and Share
Thinking of Using SharePoint for Project Management? Read These User Stories First
Kevin Senior — December 4, 2018 Follow @Glasscubes — December 4, 2018 When it comes to project management, the tools you use make all the difference. Choosing an appropriate methodology is important, sure. But you must have the right tools to support that choice. As a widely used tool among many organizations, SharePoint is often … Continue reading Thinking of Using SharePoint for Project Management? Read These User Stories First
Read Your Reviews: Consumers Expect A Response, Study Shows
Read Your Reviews: Consumers Expect A Response, Study Shows by Ray Schultz , Columnist, (November 20, 2018) Almost a fifth of small businesses ask consumers via email to review them, according to The Great Conversational Divide, a study by the Local Search Association, commissioned by SOCi. Good move, although an even higher percentage don’t … Continue reading Read Your Reviews: Consumers Expect A Response, Study Shows
How to Read Minds: Use These “Tells” to Make Uncertain Decisions
Karl Sakas — September 17, 2018 Follow @KarlSakas — September 17, 2018 Facing uncertainty as you make decisions at your agency? You can use decisionmaking “tells” to keep moving forward. When you’re making decisions, you rarely have all the info you need—you need to decide with incomplete or conflicting data. For example, some job candidates … Continue reading How to Read Minds: Use These “Tells” to Make Uncertain Decisions
B2B Blogs Your Prospects and Clients Hate to Read
Jeremy Durant — June 27, 2018 Follow @BopDesignSD — June 27, 2018 As you build out the editorial calendar for your B2B blogging and content marketing strategy, it’s important to understand who your target audience is and what they want to read. It’s also critical to understand what they don’t want to read. It’s a … Continue reading B2B Blogs Your Prospects and Clients Hate to Read