JoAnn Corley — February 4, 2018 Follow @joann corley — February 4, 2018 Have you ever been around a person for a bit or walked into a room and said, “Boy I just feel some bad vibes.” Or, you spend time with someone and walk away thinking, “I feel so good when I’m around them.” … Continue reading Can You Read Human Behavior Like the Beach Boys?
Jenny Traster — February 3, 2018 — February 3, 2018 If you want to help folks feel an emotional attachment to your brand, you can do it with email newsletters. A report from Nielsen Norman Group found people feel personally connected to newsletters because they have an ongoing relationship with them, expecting them regularly delivered … Continue reading Email Newsletters Your Leads Will Actually Read
Dan Swift — December 29, 2017 Follow @danjswift — December 29, 2017 If empathy is the ability to experience some of the feelings of pain that another person is feeling, then compassion is the ability to translate that feeling into action. Empathy and compassion are two qualities that can fundamentally transform the growth trajectory of … Continue reading Dear Sales Leader: For the Sake of Your People… Read. Digest. Apply.
Mobile Sponsored Content Is Read More Often, Longer by Laurie Sullivan @lauriesullivan, (November 06, 2017) The move from desktop to mobile search also continues to have an impact on content marketing. Data released Monday suggests that reading content on mobile devices now surpasses those reading on desktop. Those who are reading on mobile devices now … Continue reading Mobile Sponsored Content Is Read More Often, Longer
Susan Tatum — July 21, 2017 — July 21, 2017 Are you a B2B business exec whose instincts are saying you should be doing something with social media, but you’re not sure what? You’re not alone. I estimate about half of the people who contact us for help with a social media program don’t have … Continue reading Read This Article Before You Start A Social Media Program
Kristen Dunleavy — May 23, 2017 Follow @KristenWritesIt— May 23, 2017 Email marketers – especially those in retail – love Mother’s Day. It’s an opportunity to deliver great experiences for shoppers and showcase their best products in a new light. But inboxes are also inundated with deals during Mother’s Day weekend. It’s not enough to … Continue reading Mother’s Day Email Report: Tablet Email Read Lengths Were High
Virginia Franco — May 16, 2017 Follow @VAFrancoResumes— May 16, 2017 When people find me after conducting a search for online professional resume writers, I tell them the unvarnished truth. Resume reading has evolved over the years – in large part thanks to advancements in technology. Furthermore, recruiters and hiring managers are pressed for time … Continue reading Struggling with Conveying Your Career Paper? Understand How Resumes Get Read
Ajit Singh — March 1, 2017 Follow @cycle_wallah— March 1, 2017 Sending a bulk email is an irreversible process. You cannot undo it, edit it, or pull it back from the subscriber’s inbox. It’s done, and you can do nothing even if you immediately realize that you have committed a blunder just like the New … Continue reading Email Marketing Hacks: Read This Checklist Before Hitting Send
Vinayak Ranade — February 14, 2017 — February 14, 2017 Before you do this, consider the following… Lately, you’ve been wondering about whether your talent team is really effective. Are they doing a better job than if you did it yourself? You’re a founder, CEO, COO, or VP. You want to hire faster. You want … Continue reading Before You Fire Your Recruiters, Read This.
Dave Charest — January 30, 2017 Follow @DaveCharest— January 30, 2017 Has this ever happened to you? You send out an email with information about a program or sale. You’ve made sure to answer all the relevant questions, but you still get replies asking about the very thing you answered in the email. Why don’t … Continue reading How to Make It Easier to Read Your Emails