Considering Working With B2B Influencers? Read This First by Justin Levy , April 21, 2022 The following was previously oublished in an earlier edition of Marketing Insider. Think B2C is the only arena in which marketers leverage influencers to cut through a noisy marketplace and build brand engagement? Think again. In a world where the … Continue reading Considering Working With B2B Influencers? Read This First
Category Archives: B2B Influencer
How to become a B2B influencer on LinkedIn
Businesses need to identify a person within their organizations to be their public face on this important social network, says Darryl Praill, CRO for VanillaSoft. Chris Wood on September 29, 2021 Adopting a soft sales technique on LinkedIn can grow your network, and ultimately sales, according to Darryl Praill, CRO for sales engagement software company … Continue reading How to become a B2B influencer on LinkedIn