Tag Archives: reach

Top 5 Social Media Employee Advocacy Platforms to Boost Your Brand’s Reach on Social

by Disha Dinesh Follow @Disha_DeeAugust 16, 2016 What is an employee advocacy program? It is an organized effort at encouraging employees to share curated content on social media. What makes an employee advocacy program powerful? 1. It increases your social media reach by as much as 100-500X2. When your employees share your content, social media … Continue reading Top 5 Social Media Employee Advocacy Platforms to Boost Your Brand’s Reach on Social

Facebook News Feed Changes: How To Survive The Reach Crush

by Joao Romao June 30, 2016 Follow @joaoromaolxJune 30, 2016 Facebook News Feed changed. Again. The first alarms went off in Menlo Park last year: Facebook users were sharing less, Facebook’s news feed was getting cluttered. A report published by The Information even mentioned an astonishing 21% drop in shares and updates made by active … Continue reading Facebook News Feed Changes: How To Survive The Reach Crush

How to Maximize Your Brand’s Reach on Facebook and Get Your Messages Seen

by Laura Donovan June 10, 2016 Follow @thewordproJune 10, 2016 Adam Mosseri, VP of Facebook Product Management, recently gave some advice and guidelines on how businesses can successfully navigate the Facebook News Feed algorithm and reach their followers by actually getting their content to the users’ News Feeds. Mosseri pointed out four key measures that … Continue reading How to Maximize Your Brand’s Reach on Facebook and Get Your Messages Seen

How to Leverage Google Advertising to Reach More Customers

by Stephen Sheinbaum June 9, 2016June 9, 2016 Small businesses have many tools available to them to help reach customers and prospects. They can advertise in traditional newspapers or online. They can send mailers to targeted zip codes or use social media to identify specific interest groups. If your business is going to advertise online, … Continue reading How to Leverage Google Advertising to Reach More Customers