Tag Archives: Questions

Time to leave last touch attribution in the dust? Answer these 4 questions first

Marketing Attribution

The days of last touch attribution may be numbered. Here’s what retail marketers need to consider before making the switch to a multi-touch model. Mike Farrell on March 20, 2019 at 11:11 am Retail marketers have debated the end of last touch attribution for over a decade now. In today’s omnichannel marketing world, where consumers … Continue reading Time to leave last touch attribution in the dust? Answer these 4 questions first →

Claim Your HR Seat at the Table: 4 Questions to Ask Your Business Leader Clients

Business Development

Ed Muzio — January 11, 2019 Follow @edmuzio — January 11, 2019 Too often business leaders reduce HR to little more than order-takers: fill requisitions, solve employee problems, calculate compensation tables, run surveys. While beneficial, these don’t compare to your higher purpose of ensuring the organization’s talent is—and gets treated as—a strategic asset. But you … Continue reading Claim Your HR Seat at the Table: 4 Questions to Ask Your Business Leader Clients →

Avoid Ostrich Syndrome: Top 10 Questions for Assessing Your Value Proposition

Leads Generation

Helen Blake — January 10, 2019 Follow @futurecurve — January 10, 2019 Let’s face it; we all know it. 2019 is going to be a year of challenge and change and for some businesses there will be changes right across the spectrum: political, economic, social and technological – or PESTR if you add regulation or … Continue reading Avoid Ostrich Syndrome: Top 10 Questions for Assessing Your Value Proposition →

Ask This, Not That: Top Questions to Ask During Your Annual Performance Review

Performance Review

Bob Van Rossum — December 19, 2018 Follow @BobVR — December 19, 2018 The performance review. The moment you’ve been waiting for all year is finally here; where you get to sit down with your boss and have a conversation that could very well determine the next step in your career. However, your annual performance … Continue reading Ask This, Not That: Top Questions to Ask During Your Annual Performance Review →

How to Ask the Right Questions for Referrals and Maximize Your Conversion

Conversion Techniques

Jay Kang — December 17, 2018 — December 17, 2018 Let me start with this quote, “If you don’t ask, the answer is always no” – Nora Roberts Now let me explain… Statistics from this survey help us really think about why we should be incorporating referral marketing into our strategies. 68% of consumers only … Continue reading How to Ask the Right Questions for Referrals and Maximize Your Conversion →

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