Christa Tuttle — May 7, 2019 — May 7, 2019 rawpixel / Pixabay Understanding the true desire or demand for your prospective new product or service is vital before you move “full speed ahead” to bring it to market. It’s important to set the stage for a successful and sustainable future for your new offering, … Continue reading Determining Market Demand for New Products or Services: Four Questions Answered
Arik Hanson — May 1, 2019 — May 1, 2019 Over the last year or so, it seems like the number of emails I get from people wanting to talk about making the jump to going solo has increased. Maybe it’s just me, but it feels like more people are making this transition–or, at the … Continue reading 4 Questions to Ask Yourself Before You Make the Jump to Being a Solo Consultant
Dave Brock — March 29, 2019 Follow @davidabrock — March 29, 2019 We know questions are critical to our success as sales people. Sadly, we ask too few, choosing instead to pitch our products and solutions, hoping the customer has some interest in considering them, though we often don’t know why. Most modern selling programs … Continue reading Changing The Questions
Sandeep Rathore — March 27, 2019 Follow @sandeep15r — March 27, 2019 With more than 4.021 billion users worldwide, social media has become a necessity for businesses of all sizes. So you should not ignore it thinking that you’re a new player in your industry and social media is for medium and large organizations. In … Continue reading Troubleshoot Your Social Media Marketing with These 5 Questions
Jay Chapel — March 22, 2019 Follow @parkmycloudjay — March 22, 2019 Taking control of your cloud finance is now more important than ever and there is no room for wasted spend. More organizations are shifting to cloud-based infrastructures – according to forecasting done by Gartner last year, the worldwide public cloud revenue is expected … Continue reading Top Cloud Finance Questions from CFOs
The days of last touch attribution may be numbered. Here’s what retail marketers need to consider before making the switch to a multi-touch model. Mike Farrell on March 20, 2019 at 11:11 am Retail marketers have debated the end of last touch attribution for over a decade now. In today’s omnichannel marketing world, where consumers … Continue reading Time to leave last touch attribution in the dust? Answer these 4 questions first
Jenn Villa — February 7, 2019 — February 7, 2019 Users are bouncing, conversions are sparse and sales are way down. Or, *insert in your problem here.* Whatever the concern, let’s be honest… your site needs some love. That’s why you’re here— doing your research on optimizing your website for mobile responsiveness. You’ve heard a … Continue reading Responsive Web Design Questions About Mobile SEO
Jon Anderson — January 31, 2019 — January 31, 2019 SaaS websites need to be special. There’s always a temptation to focus heavily on what your software does: the technology used in your processes, the features of your offering, etc. Those things are great – and they can serve as validation of your offering’s value. … Continue reading Ask These 4 Questions to Design a Great SaaS Website
Ed Muzio — January 11, 2019 Follow @edmuzio — January 11, 2019 Too often business leaders reduce HR to little more than order-takers: fill requisitions, solve employee problems, calculate compensation tables, run surveys. While beneficial, these don’t compare to your higher purpose of ensuring the organization’s talent is—and gets treated as—a strategic asset. But you … Continue reading Claim Your HR Seat at the Table: 4 Questions to Ask Your Business Leader Clients
Helen Blake — January 10, 2019 Follow @futurecurve — January 10, 2019 Let’s face it; we all know it. 2019 is going to be a year of challenge and change and for some businesses there will be changes right across the spectrum: political, economic, social and technological – or PESTR if you add regulation or … Continue reading Avoid Ostrich Syndrome: Top 10 Questions for Assessing Your Value Proposition
