Tag Archives: Program

Loyalty Program Strategies for Food: Encourage Customers to Keep Coming Back

Timi Garai — November 7, 2016 Follow @timigarai— November 7, 2016 The fastest way to someone’s heart is through their stomach, right? I don’t know about you, but the only thing I do more consistently than sleep is eat. When we consider my three square meals a day plus snacks, it’s no surprise that brands … Continue reading Loyalty Program Strategies for Food: Encourage Customers to Keep Coming Back

SEO on a budget: How a small manufacturer started a program from scratch

Think you don’t have the resources for an effective SEO program? Thank again! Columnist Dianna Huff shares a case study detailing how a small business was able to make big gains with a limited budget. Dianna Huff on October 25, 2016     The small manufacturers who are thriving in the face of global competition … Continue reading SEO on a budget: How a small manufacturer started a program from scratch

Evolve or Die: Keep Your Contingent Workforce Program Thriving

by Len April Follow @ZenithtalentSeptember 17, 2016 Today’s corporate lexicon flows with words like innovation, speed, agility, expansion, reinvention and change. We even borrow acronyms from the realm of social media. One in particular is FOMO — the fear of missing out. Buried beneath the jargon, however, lurks a formidable beast: obsolescence. The exponential progress … Continue reading Evolve or Die: Keep Your Contingent Workforce Program Thriving

8 Onboarding Topics For Your Employee Advocacy Program

by Sarah Goodall Follow @sarahgoodallSeptember 16, 2016 You’ve decided employee advocacy is right for your business, you’ve chosen your tool and you’ve identified a pilot group of employees. You’re ready to launch but what guidance should you give your employees before they sign up and start sharing? Whilst the ultimate goal of employee advocacy may … Continue reading 8 Onboarding Topics For Your Employee Advocacy Program

6 quick steps to jump-start your influencer marketing program

How do you make the most of your social influencers? Columnist Blaise Lucey explains how to craft a successful influencer marketing strategy and increase sales. Blaise Lucey on September 15, 2016  First things first. We all know “influencer” is a goofy term. It’s probably second in overused buzzwords, right after “thought leader.” Whose thoughts are … Continue reading 6 quick steps to jump-start your influencer marketing program

Thought Diversity Powers Contingent Workforce Program Performance

by Len April Follow @ZenithtalentSeptember 9, 2016 Diversity and corporate culture remain some of the most prevalent discussions in the contingent workforce today. It’s no coincidence. These two ideals, in a sense, are conjoined. They can also be misinterpreted, misrepresented and misused. When that happens, on either side of the union, problems arise. Corporate culture … Continue reading Thought Diversity Powers Contingent Workforce Program Performance

Loyalty Program Strategies for Travel: Get Customers Talking About You

by Timi Garai Follow @timigaraiSeptember 9, 2016 While I was preparing to write this article, a memory suddenly came to me. During check-in at the crowded and noisy Istanbul Airport, a kind staff member asked if I would like to sign up for Turkish Airlines’ Miles & Smiles loyalty program. Honestly, for a moment, I … Continue reading Loyalty Program Strategies for Travel: Get Customers Talking About You

Boost Your Contingent Labor Program with Strategic Analytics

by Catherine Hess Follow @Right_SourcingSeptember 4, 2016 We’re living in the age of Big Data. For several years, strategic analytics and data have been a recurring theme in HR and Talent Acquisition conferences. Why? Because today’s business decisions require a basis in quantitative data, not qualitative or subjective feelings. The Bureau of Labor Statistics estimates … Continue reading Boost Your Contingent Labor Program with Strategic Analytics