by Len April Follow @ZenithtalentSeptember 4, 2016 Despite the technological achievements that are helping us overcome hiring challenges, the impact of personalization, interaction and engagement can’t be underestimated. Relationships, LinkedIn emphasized at the beginning of 2016, form the cornerstones of business success as the world becomes more digital. “This year’s report,” LinkedIn asserted, “shows a … Continue reading Strong Contingent Workforce Program Leadership Through Powerful Communications
Tag Archives: Program
Moving your SEO program beyond discovery
As search engine optimization (SEO) professionals, we want to help new customers discover our clients’ businesses — but columnist Casie Gillette reminds us that being there for the customer after they’ve already discovered us is just as important. Casie Gillette on August 31, 2016 With over 3.5 billion searches per day, it’s no secret that … Continue reading Moving your SEO program beyond discovery
Guiding Your Employee Referral Program with Data
by Suzanna ColbergAugust 23, 2016 When it comes to sourcing quality talent, employee referrals have been shown to outpace just about every other recruiting source. In fact, 46% of candidates referred to a company through an employee referral program end up staying at least a year with the company, compared to just 33% from job … Continue reading Guiding Your Employee Referral Program with Data
Implementing A Social Media Advocacy Program – How to Guide
by Thea PartridgeAugust 21, 2016 There was once a time when companies could only see the negative side of social media and as a result many banned the use of it within company hours. However, in more recent years I have witnessed companies becoming increasingly savvy about how to leverage the potential benefits of their … Continue reading Implementing A Social Media Advocacy Program – How to Guide
Referral Program Optimization: 5 Reasons to Track User Profiles like a Bloodhound
by Jen GrayAugust 21, 2016 Some brands treat their referral program like a Wild West bounty—as if they can just put up a sign reading, “Wanted: New Customers,” offer a reward, and let someone else bring in the new business. But referral isn’t about sitting back and letting someone else handle customer acquisition. Yes, your … Continue reading Referral Program Optimization: 5 Reasons to Track User Profiles like a Bloodhound
MSP Program Managers Drive Success Through Collaboration
by Len April Follow @ZenithtalentAugust 20, 2016 Around 1983, we witnessed the stirrings of what would become micro-managing “helicopter parents,” who in turn sired a generation of young, hovering warders instead of mentors. The problem, according to child development experts, is that these failure-intolerant practices have created a generation where more people hesitate to take … Continue reading MSP Program Managers Drive Success Through Collaboration
Driving Action From a Customer Satisfaction Program
by Andrew Dalglish Follow @circle_researchAugust 18, 2016 Most companies have a customer satisfaction research programme in place, but not all are made equal. Some are active agents of change – they spur the organisation to act, building stronger customer relationships, boosting customer loyalty and ultimately improving commercial performance. Others are passive observers – they simply … Continue reading Driving Action From a Customer Satisfaction Program
Anatomy of a Successful Leadership Development Program
by Darleen DeRosa July 28, 2016 Follow @onpoint_llcJuly 28, 2016 Preparing employees to become future leaders requires a significant investment in terms of time and money. In the U.S. alone, corporations shell out upwards of 14 billion dollars annually on leadership development programs. The average spending per employee was approximately $ 1,500 in 2013, according … Continue reading Anatomy of a Successful Leadership Development Program
Think a Loyalty Program Won’t Help with the Back-to-school Crowd?
by Jess Mizerak July 23, 2016July 23, 2016 The back-to-school retail season is descending upon us. And that’s a pretty big deal because this is the second largest spending “holiday” in retail. And back to school and back to college aren’t just important for the brick and mortar stores. According to Field Agent’s 2016 Back … Continue reading Think a Loyalty Program Won’t Help with the Back-to-school Crowd?
What Email Program Should You Use?
by Andrew McCauley July 12, 2016 Follow @The_SM_BlokeJuly 12, 2016 What email program should You use? If you have been online for more than 5 minutes, you might have heard of things like CRMs, or customer relationship management systems, where there is a full database tool, or maybe things like MailChimp, or AWeber, or email … Continue reading What Email Program Should You Use?