by Tukan Das July 28, 2016 Follow @tdasJuly 28, 2016 Social selling is at a crossroads. On one hand, there are hundreds of new, shiny social tools, the allure of big data, and promises of better, faster, smarter selling. On the other hand, the objective of sales teams hasn’t changed in decades: to generate more … Continue reading The Problem with Today’s Social Selling
Tag Archives: problem
What’s the Problem? Do You Even Know?
by Brian Neufeld May 10, 2016 Follow @briantneufeldMay 10, 2016 I have a marketing “framework” that I use extensively with small business marketers. Part of this “framework” involves creating a Business Model Canvas for a particular product (which may also be a service). A Business Model Canvas is a brief document that helps owners describe, … Continue reading What’s the Problem? Do You Even Know?
7 Problem Areas in Performance Documentation
by Margaret Jacoby May 9, 2016 Follow @MargaretJacobyMay 9, 2016 Every job applicant who enters your business, every employee you ever hired and every employee who left your organization represents a lawsuit waiting to happen. YIKES! Why would I say such a thing? In difficult economic times, or difficult personal situations, a person might believe … Continue reading 7 Problem Areas in Performance Documentation
No Time? No Money? No Problem! Here’s How to Start a Blog with $0
by Mike Brown March 20, 2016 Follow @BuddhaBroIncMarch 20, 2016 So you’re wondering how to start a blog, but you don’t have a bunch of money to spend on domain names and hosting. Would you believe me if I told you that wasn’t an obstacle? One of the best things about blogging is that it’s … Continue reading No Time? No Money? No Problem! Here’s How to Start a Blog with $0
How to Create a Business Climate of Problem Solving
by Michael Raia March 7, 2016 Follow @integrifyMarch 7, 2016 Rensselaer Polytechnic Institute University recently published a paper called “Creating a Problem-Solving Culture,” using research from studies of real-world business leaders. The primary conclusion of this paper is that today’s business world is much too complex and dynamic to limit the number of people in … Continue reading How to Create a Business Climate of Problem Solving
Are You Solving the Right Problem?
by Maya Townsend March 5, 2016 Follow @mayapareMarch 5, 2016 Problems come in many shapes and sizes. Some are small (“I can’t find space for my 2pm meeting”). Others are large (“I can’t get forty coalition members to agree on goals”). All have the capacity to drive you nuts, especially if you’re not solving problems … Continue reading Are You Solving the Right Problem?
Employee Attrition Is the Symptom, Not the Problem
by Suzanna Colberg March 2, 2016March 2, 2016 For large enterprises like contact centers, employee attrition is often viewed as an unavoidable cost of doing business. With high volumes of customers to deal with in a limited amount of time, call centers can be challenging environments, and it takes employees with the right set of … Continue reading Employee Attrition Is the Symptom, Not the Problem
No Funds? No Problem! How to Market Your Startup with Zero Budget
by Abdullahi Muhammed January 18, 2016 Follow @OxygenMATJanuary 18, 2016 It doesn’t matter how great your startup’s product or service is — marketing is the key to success. Still, no matter how much you’d like to invest in marketing, you could very well have little or no budget to do it. Photo Credit: Brainy Budget … Continue reading No Funds? No Problem! How to Market Your Startup with Zero Budget
Don’t Be Deceived: Fake Reviews Are A Real Marketing Problem
Columnist Sara Spivey believes marketers need to adopt new practices and guidelines to preserve shoppers’ trust in consumer-generated content. Sara Spivey on November 13, 2015 As an industry, we’re at a major crossroads. Ninety percent of consumers say their buying decisions are influenced by online reviews, yet seven out of 10 US and UK consumers … Continue reading Don’t Be Deceived: Fake Reviews Are A Real Marketing Problem
Employee Engagement Is Not The Problem
Anton RiusOctober 8, 2015 Virtually every article about employee engagement I’ve read recently includes the same or similar stats. 87% of today’s business leaders cite culture and engagement as one of their top concerns (Deloitte). Only 13% of the global workforce is engaged (Gallup). And while these should still be alarming for any business leader, … Continue reading Employee Engagement Is Not The Problem