Jon-Mikel Bailey December 10, 2020 Back in the day, I used to talk endlessly about Utility Content, content marketing that solved a problem for the user. Your content should entertain, inform, or educate. It should serve a purpose. All of that still matters but these days we need to also focus heavily on search intent. … Continue reading Search Intent, Content Marketing, and B2B SEO 2021 Priorities
Rachel Smith — May 26, 2020 Working from home poses some challenges no matter who you are. From having the right equipment to working with distractions – this new reality we’re living in has been an adjustment for the world but what can you do to ensure your wellbeing and priorities are taken care of … Continue reading Managing Your Priorities and Wellbeing at Home
Larisa Bedgood — November 15, 2019 Follow @www.twitter.com/V12Data State of Digital Marketing – Priorities, Challenges, Trends and More In today’s connected, always-on world, over 4.33 billion people are now active internet users, which is about 56% of the global population. And this number only continues to grow. Interacting with friends, family and brands through social, … Continue reading State of Digital Marketing – Priorities, Challenges, Trends and More
According to the study from Mondo, only 17% of marketers have plans to optimize their websites for voice search in the next 12 months. Jennifer Cannon on August 26, 2019 According to new research which surveyed over 1,000 creative and digital marketing decision-makers, video is the top priority for the remainder of 2019 and into … Continue reading Video marketing tops list of marketers’ priorities, voice search ranks low
Conversions, Revenue Are Top SEO Priorities, Report Says by Larissa Faw , November 28, 2018 SEO software company Moz is out with a new study, “The State of Local SEO,” indicating that conversions and revenue are top priorities for marketers and agencies. Whether it’s through local service ads or Google Ads, 69% of respondents indicated … Continue reading Conversions, Revenue Are Top SEO Priorities, Report Says
Liz Kislik — May 16, 2017 Follow @lizkislik— May 16, 2017 Expand your market share. Increase your margin. Reorganize your team. Given the constant drumbeat of new and changing initiatives, it’s reasonable to wonder which priorities are truly the most important. I hear about this from clients with great frequency: “We just can’t get to … Continue reading What to Do When Priorities Are in Conflict
CMO Priorities Conflict With Delivering On Customer Experience by Laurie Sullivan @lauriesullivan, April 25, 2017 New data from the CMO Club and Signal paint a conflicting picture of CMO priorities and what they plan to spend to retain existing customers and make new friends. Nearly half of CMOs say they will spend between 30% and … Continue reading CMO Priorities Conflict With Delivering On Customer Experience
David Little — March 7, 2017 — March 7, 2017 The final discipline of growth banking is all about listening and acting on feedback from your customers. This discipline requires an understanding of measure and metrics. It requires a commitment to closed-loop feedback. And it starts with the decision to either build or buy a … Continue reading How to Define Your Priorities and Build a Plan for Customer Centricity
Dave Brock — November 29, 2016 Follow @davidabrock— November 29, 2016 I have lots of different conversations with sales executives. They cover any number of issues: “Dave, how do I get our people to use the sales process?” “My people aren’t using the tools we provide them….” “We need to be more customer focused….” “We … Continue reading Organizations Are Reflections of Leaders’ Priorities
Len AprilJuly 13, 2015 Sometimes the more things change, the more they stay the same In a recent article, we opened by looking at the similarities between today’s talent and those raised during the 1970s, a period colloquially referred to as the Decade of Change. Four decades ago, as today, society witnessed a massive rollout … Continue reading Elite MSPs: Priorities, Performance, Perspective, Pay and Progress
