Richard RaddonJune 27, 2015 At Newfronts this year, presenters on every stage in Manhattan have declared that the golden age of digital video has arrived. The numbers are clear: Viewership is up by more than 53 percent, and global ad-supported video platforms like YouTube, Facebook, Twitter and Snapchat are all experiencing massive growth. Out of … Continue reading YouTube: The Power of the Global Everything Network
Tag Archives: Power
The Power of Certainty
Daniel BurrusJune 25, 2015 We all know that we live in an amazingly uncertain world full of doubts and reservations. Questions and misgivings about all manner of things, big and small, race through our heads constantly. On the global stage, we wonder: What does the future hold for the economy — what’s going to happen … Continue reading The Power of Certainty
Leveraging The Power Of Snapchat For Small Business Marketing
Darnelle O’BrienJune 18, 2015 Recently there’s been an explosion of brands adding mobile to their marketing mix using Snapchat. Watching the adoption of Snapchat has been fascinating and we’ve been keeping an eye on the implications this social platform can have on small business marketing. How Snapchat Works Snapchat is a mobile app that shares … Continue reading Leveraging The Power Of Snapchat For Small Business Marketing
The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened
James ClearJune 12, 2015 When I built my first website a little over three years ago, I had no idea what I was doing. Naturally, I figured that looking at what other websites and blogs had on their pages would be a good place to start. I started seeing sites with social media buttons, email … Continue reading The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened
Have You Identified Your Power Partners on Social?
Jen Phillips AprilMay 31, 2015 Did you know if you put the “social” in social media, you’ll get better engagement and ultimately make more sales? That’s because businesses are built on relationships. Support your on-line efforts from real life partnerships Thousands of business people take time from their busy schedule each week — maybe you’re … Continue reading Have You Identified Your Power Partners on Social?
The Power of Visual Storytelling in Content Marketing (Infographic)
Jomer GregorioMay 19, 2015 How can visual storytelling help market a business? In this day and age, content marketing through visual storytelling has become a powerful tool to engage consumers. No longer is it needed for a large dedicated design team to serve up quality dose of visual contents, as even a small marketing staff … Continue reading The Power of Visual Storytelling in Content Marketing (Infographic)
The Power Behind Your Call-to-Action
Carolyn CohnMay 14, 2015 When it comes to your content in general and your call-to-action in particular, it is extremely important to choose your words carefully. The words that you choose to use in your call-to-action potentially have a great deal of power behind them. Choose the words wisely because they will bring you very … Continue reading The Power Behind Your Call-to-Action
The Power of A/B Split Testing in Digital Marketing (Infographic)
Jomer GregorioMay 12, 2015 A click, a form completion, a subscription to a newsletter, a sale – these and more are the goals business owners and marketers want to achieve in their digital marketing campaigns. Of course, most if not all digital marketers would most certainly want to improve and get better results – and … Continue reading The Power of A/B Split Testing in Digital Marketing (Infographic)
Revenge of the YouTubers: The Growing Power of Social Influence Marketing
Chris HortonMay 8, 2015 There I found myself, roused from my slumber in the dead of night by a muffled chorus of voices coming from the other room. Bleary eyed and disoriented, I stumbled out of bed and headed to the bedroom door, reaching for any kind of weapon to fend off the would-be assailants … Continue reading Revenge of the YouTubers: The Growing Power of Social Influence Marketing
How to Add Power to Employee Recognition to Guarantee a Repeat Performance
Eric ChesterMay 7, 2015 Every manager has been told that it’s important to acknowledge, recognize, and reward their top performing employees. Unfortunately, most haven’t been coached on how to do this effectively. And if one of the goals is to get the performer to continue performing at a high level, the why has to be linked to the what. “You’ve … Continue reading How to Add Power to Employee Recognition to Guarantee a Repeat Performance
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