Bob Hutchins — January 9, 2017 Follow @Bobhutchins— January 9, 2017 There are essentially three types of content creators: you (or an agency partner you hire), your fans/audience, and your influencer marketing partners. If you don’t have engaged – or enough engaged – fans, then you can’t count on that pool for much. (If you … Continue reading The Best Social Platforms for Partnering With Influencers
Nicole Blanckenberg — November 29, 2016 Follow @https://twitter.com/StoreYaCom— November 29, 2016 Whether you are a new store owner looking to implement your email marketing strategy or an existing store owner looking to revamp and streamline your email marketing before Christmas, this one is for you. Email marketing is the cornerstone of success for online stores. … Continue reading A Full Guide to Email Marketing Platforms
by Disha Dinesh Follow @Disha_DeeAugust 16, 2016 What is an employee advocacy program? It is an organized effort at encouraging employees to share curated content on social media. What makes an employee advocacy program powerful? 1. It increases your social media reach by as much as 100-500X2. When your employees share your content, social media … Continue reading Top 5 Social Media Employee Advocacy Platforms to Boost Your Brand’s Reach on Social
by Chris Layne August 1, 2016August 1, 2016 eCommerce wholesale websites, both mobile and desktop, are changing the wholesale landscape. B2B sales have already outpaced B2C sales by almost double, and wholesalers are quickly implementing eCommerce platforms to suit their clients’ needs. As B2B eCommerce continues to grow, the presence of uniquely B2B-focused features will … Continue reading How eCommerce Wholesale Platforms are Improving Customer Experiences
by Tracey Wallace July 26, 2016 Follow @tracewallJuly 26, 2016 Meeting your business objectives isn’t easy –– no matter how many Inc., Entrepreneur, Fast Company or Medium posts go viral within the executive community explaining why this or that strategy produced hockey stick growth. The truth of the matter is this: what makes your business … Continue reading Comparing The Breakdown in Difference Between Ecommerce Platforms
Out of 14 major web platforms, only Medium, Pinterest, Reddit, Twitter and Yahoo respond to Do Not Track requests, though not always. Tim Peterson on July 22, 2016 Earlier this week, Hulu updated its privacy policy to state that the digital video service now ignores Do Not Track requests sent by people’s browsers that, … Continue reading Hulu has joined this list of major platforms that ignore Do Not Track requests
Snapchat’s latest ad push opens the mobile video space for everyone by Frank Sinton Jun 20, 2016 Snapchat just took the next logical — and very big — step in a months-long process of becoming a “grown-up” social media site when it announced that it would open its platform to select third-party advertisers and ad-tech … Continue reading Snapchat Gives Marketers Ways To Make Money On Platforms Other Than Google, Facebook
by Patrick Whatman June 10, 2016 Follow @mrwhatmanJune 10, 2016 In 1981, MTV’s arrival changed the shape of the music industry. Suddenly, video was essential for music promotion. It’s 2016, and video has become essential again. This time, for social media marketers. In her Mention webinar, social media expert Lauren Teague highlighted the importance of … Continue reading 4 Social Media Platforms to Dive Into Video Marketing
What you need to know about SEO tools Digital Marketing Depot on June 6, 2016 Marketing Land’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for enterprise SEO software platforms and the considerations involved in implementing this software into your business. This 44-page report is your source for the latest trends, opportunities and … Continue reading Enterprise SEO Platforms Marketer’s Guide — Updated for 2016
by Karen Repoli June 6, 2016 Follow @karenrepoliJune 6, 2016 Engagement is necessary for a successful content marketing campaign. Some marketers see social media as a platform for widening the audience for their content. It’s all about how many “eyeballs” they can get. However, the smart marketer knows that social networking is not a one-way … Continue reading Improve Engagement by Monitoring Social Media Platforms
