What you need to know about SEO tools Digital Marketing Depot on June 6, 2016 Marketing Land’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for enterprise SEO software platforms and the considerations involved in implementing this software into your business. This 44-page report is your source for the latest trends, opportunities and … Continue reading Enterprise SEO Platforms Marketer’s Guide — Updated for 2016
by Karen Repoli June 6, 2016 Follow @karenrepoliJune 6, 2016 Engagement is necessary for a successful content marketing campaign. Some marketers see social media as a platform for widening the audience for their content. It’s all about how many “eyeballs” they can get. However, the smart marketer knows that social networking is not a one-way … Continue reading Improve Engagement by Monitoring Social Media Platforms
by Ronald Dod April 22, 2016 Follow @Visiture_SearchApril 22, 2016 Switching websites to a different platform can be a very scary proposition. At Visiture, I can’t tell you how many companies that I have seen switch websites and then see a gigantic decrease in traffic afterwards. Obviously, you want to avoid this at all costs … Continue reading SEO Pitfalls When Switching Platforms
by Laura Cole April 19, 2016April 19, 2016 Less than a decade ago, practices such as blogging and social media were considered as entirely separate entities. While blogging was seen as a serious, long-form channel through which to target traffic, for example, social media was a short-form and spontaneous platform that drove interaction with younger … Continue reading How To Integrate Social And Blogging Platforms In 3 Simple Steps
by Sheryl Jefferson February 3, 2016 Follow @ThatLTMLadyFebruary 3, 2016 There is currently a plethora of social media platforms currently out these, it’s mind-blowing! From networking, to hooking a spouse, writing blogs to comparing businesses, the list is exhaustive! I have worked with several small businesses and start-ups who want to step into the social … Continue reading 6 Social Media Platforms Your Business Should Be Using
by Sarah Matista January 24, 2016 Follow @sarahmatistaJanuary 24, 2016 We’ve seen plenty of articles throughout January with social media trends to look out for in 2016. The experts we’ve read and written about are not the only ones, of course, who have noted these trends; those in charge at your favorite social media platforms … Continue reading Pay Attention To These Features from Your Favorite Social Platforms in 2016 [Infographic]
by Helen Stark December 27, 2015 Follow @helenstark127December 27, 2015 There’s no secret that online store is one of the best ways for boosting sales and getting more customers. And no secret at all that not every e-commerce website gains popularity and brings its owner sales and traffic. There is many reasons for this and … Continue reading What CMS Platforms Can Make Your E-commerce Website Shine?
The iOS and Android helper alerts you when tracking thresholds you’ve set in those platforms are reached. Barry Levine on November 20, 2015 Marketers have so many tools tracking so much data, it’s a wonder they have time to get any work done. To help with this never-ending challenge, Boston-based Databox released this week its … Continue reading Databox Launches Free App To Watch Over Your Marketing Platforms
A Demand Side Platform is quite complex, blurring the lines with ad servers, data management platforms and other ad technologies. Columnist Alistair Dent focuses on explaining its traditional role, as a buying platform for programmatic display. Alistair Dent on October 30, 2015 The programmatic display space is full of technological acronyms these days. In this … Continue reading What CMOs Need To Know About Demand Side Platforms (DSPs)
ZOG DigitalOctober 7, 2015 Google recently introduced Customer Match, a new tool that gives advertisers a better way to capitalize on a consumer’s intent-rich moments by tapping into historical search data. Customer Match will allow marketers to upload lists of emails and match them to signed-in Google users on Gmail, Search and YouTube. It will … Continue reading Customer Match Enables Email Data for Google Platforms
