Jolene Risch January 7, 2021 Hiring can be tricky. In the past, the main concern for hiring was how much money an employee would make, making sure your benefits package was stronger than your competitor’s, and giving your prospective employee a clear sense of how they can work up the chain over the next 20 … Continue reading Why More Money Is Only Part of the Equation When Attracting Top Tier Talent
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How to Write a Ridiculously Powerful Elevator Pitch
Sahail Ashraf December 14, 2020 Then, have fun with a mirror or a friend. Just keep going over your pitch again and again. It needs to get to the point where you know it inside out. And the more you practice it in front of a mirror, or that special friend, the more you will … Continue reading How to Write a Ridiculously Powerful Elevator Pitch
Failure Is Just Part of the Game
Daniel Burrus November 2, 2020 Given the recent release of the documentary series The Last Dance, I found this example to be more prevalent than ever. Basketball great Michael Jordan once famously stated that he had missed more than 9,000 shots, lost 300 games and missed 26 game-winning shots in his career. Following that statistical … Continue reading Failure Is Just Part of the Game
How to Leverage Digital Marketing for B2B: Part 3
Liz Papagni September 30, 2020 How to Leverage Digital Marketing for B2B: Part 1 How to Leverage Digital Marketing for B2B: Part 2 By now, it’s clear that B2B companies should invest in digital marketing strategies in order to continue growing in 2020 and beyond. But digital marketing is so much more than a website … Continue reading How to Leverage Digital Marketing for B2B: Part 3
How to Leverage Digital Marketing for B2B: Part 2
Liz Papagni September 16, 2020 Part 1 When considering the use of social media marketing for their B2B brand, many either dismiss the idea entirely or plan a limited posting schedule simply for exposure. After all, the rest of the world is using social media—and by “rest of the world” we mean 3.96 billion people, … Continue reading How to Leverage Digital Marketing for B2B: Part 2
Kanban Part 3 — WIP Limits, Blocked Items and Lanes of Service
Anthony Mersino September 16, 2020 In our previous posts, we looked at What is Kanban and Why is it Used and Getting Started with Kanban. In Part 3, we are going to drill in on a few special topics: Limiting Work in Progress, Blocked Work Items, and Establishing Lanes of Service. 1. Limiting Work in … Continue reading Kanban Part 3 — WIP Limits, Blocked Items and Lanes of Service
Kanban Part 2 – How to Get Started With Kanban
Anthony Mersino September 10, 2020 This post is the second in a series on Kanban, a lightweight agile approach for organizing work. In our previous post we answered the question, what is Kanban and why do people use it. In this post, we are going to explore how to get started with Kanban. We have … Continue reading Kanban Part 2 – How to Get Started With Kanban
Kanban Part 1 – What is Kanban and Why is it Used?
Anthony Mersino September 3, 2020 This post is first in a series about Kanban and how to get the most benefit from it. We will start with what Kanban is and explore why people use it. We will then look at to get started with Kanban and ultimately get the most benefit from the technique. … Continue reading Kanban Part 1 – What is Kanban and Why is it Used?
Beyond Events & Trade Shows: Affiliate & Referral Marketing Strategies for SaaS
Kristen Deyo September 1, 2020 If you’ve read part one of this two-part blog series, you’ve learned that the ability to connect with leads, acquire customers, and build your brand does not go away when trade shows and events go virtual—or are canceled altogether. In fact, SaaS marketers have some creative ways to help maximize … Continue reading Beyond Events & Trade Shows: Affiliate & Referral Marketing Strategies for SaaS
Why Your Marketing Firm Should Offer Voice-User Interface as Part of Its Web Design Services
Angela Hausman, PhD — June 2, 2020 Photo by Nicolas J Leclercq on Unsplash “Speech is the fundamental means of human communication; all cultures persuade, inform and build relationships primarily through speech,” said Clifford Nass, Stanford researcher, and the huge boom in voice-user interface is testimony to this belief. The voice-user interface offered by devices … Continue reading Why Your Marketing Firm Should Offer Voice-User Interface as Part of Its Web Design Services
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