Nicole Blanckenberg — December 22, 2016 Follow @https://twitter.com/StoreYaCom— December 22, 2016 Goodbye 2016, hello 2017! Christmas shopping is done, the new year is almost upon us, and the January conversion lull is on its way. It’s easy to just want to hibernate for the rest of winter. However, as the quieter months role in, you … Continue reading Top 4 Things Every Store Owner Should Do for the New Year
Julie Chomiak — October 29, 2016 — October 29, 2016 Branding applies to businesses and people alike. If you’re a small business owner, crafting a personal brand is an important piece on the way to long-term success. A personal brand makes a small business accessible. It puts a face to a name and affords different … Continue reading Why You Need a Personal Brand as a Small Business Owner
by Brad Swezey Follow @JustSmallBizOctober 25, 2016 Today I’m going to talk about what every small business should know about digital billboards. Digital billboards, for those of you that don’t know, are those screens on TVs, mainly, that you see in restaurants, hotels, etc. where there are advertisements and information. Today I’m going to talk … Continue reading What Every Small Business Owner Should Know about Digital Billboards
by Shirlene PickardAugust 15, 2016 According to a study by the Freelancers’ Union, there are more than 54 million freelancers in the US – and as the millennial generation starts to reach the full-adult working age, we will see more remote workers than ever. And, after all, it is only natural to see this happen … Continue reading Hiring Freelancers: The Absolute Basics Every Business Owner Should Know
by Jesse Kook July 26, 2016 Follow @theworkinghumanJuly 26, 2016 If you’re like most who have decided it’s time for a change, your natural first task is to start browsing the job postings on social media, your favorite companies, career boards, etc. You click through jobs, reading the requirements and think, I’m perfect for that. … Continue reading Job Search Stalled? Start Thinking Like a Business Owner
by Justin Blanchard July 25, 2016 Follow @servermaniaincJuly 25, 2016 If you’re a small business owner, then eventually you’re going to have to fire someone. It’s an uncomfortable truth – and an unfortunate aspect of being in a leadership position. Of course, knowing that doesn’t make the process any easier, or any less intimidating. “Firing … Continue reading As A Small Business Owner, How Can You Tell When It’s Time To Let An Employee Go?
by AJ Agrawal July 1, 2016 Follow @ajalumnifyJuly 1, 2016 The concept of the personal brand has become almost a buzzword on the business landscape of today. A personal brand, when used correctly, can do a lot of good. On the other hand, not every company needs one of these in order to boost their … Continue reading Does Every Small Business Owner Need A Personal Brand To Manage Their Company?
by Deb Lee June 30, 2016 Follow @DAllisonLeeJune 30, 2016 Bounce Rate. Calls to Action. Lead magnet. Inbound Marketing. What do these terms have in common? They’re all marketing terms you will likely come across as you begin to promote your small business or freelancing gig. And, they’re also discussed in today’s blog post (along … Continue reading 10 Marketing Terms Every Small Business Owner Should Know
by Bria Sullivan June 26, 2016June 26, 2016 Let’s not beat around the bush here. Sometimes managing your social media is a real headache. You wear so many hats on any given day and inspiration seems hard to come by. Social media is the last thing you want to make time for. We hear you. … Continue reading Social Media Tips for the Time-Starved Business Owner
by Clinton Lanier June 20, 2016 Follow @ClintontRLanierJune 20, 2016 It’s one of the reasons Social Media is the success that it is – the ability to quickly and easily share information. With a minimum of effort we can share a Facebook or Instagram post, or retweet a particularly funny or interesting tweet. The problem … Continue reading Dear Small Business Owner – Beware What you Share!
