by Larisa Bedgood Follow @https://twitter.com/DataMentorsAugust 8, 2016 Ecommerce sales continue to grow, generating over $ 300 billion in sales in the US alone last year. However, online shopping is generally an impersonal experience with lower levels of engagement as compared to the in-store experience. Unlike walking into a brick-and-mortar retail location where a shopper can … Continue reading Only 1 in Every 4 Retail Customers Complete Their Online Purchase – How to Improve Conversions
by Katerina Petropoulou July 21, 2016 Follow @kat_petropoulouJuly 21, 2016 I was going through some of the articles I ‘d saved on Pocket recently, and I came across this awesome post from Rebekah Radice’s blog which was a recap of the #InfluencerChat on Twitter. One of the questions asked to the community, was how would … Continue reading This is What I’d Do If I Only Had 45 Minutes a Day to Spend on Social Media
by Andrew Raso July 12, 2016 Follow @marketinggurus3July 12, 2016 Asking 100 questions to build a buyer persona is helpful – for a brand new marketer who knows nothing about their audience. But if you’ve been at this for even a little while, you already have answers to nearly all these questions. In ecommerce, you … Continue reading Stop Over-Thinking Buyer Personas: The Only 5 Questions E-commerce Sellers Need to Ask
by Nancy Grace July 5, 2016July 5, 2016 You must expend a lot of effort to make content go viral on social media because it has to be innovative, relevant, and catchy. Content marketing is the most important part of social media without which it will be challenging to get leads, user engagement, and business … Continue reading 6 Strategies That Will Increase Your Social Media Content 100% With Only 50% Effort
by Sandra Wrobel-Konior June 26, 2016 Follow @sandriczJune 26, 2016 Are you one of those people who run their online business and wonder how to increase ecommerce conversion? Maybe you’re making some mistakes or don’t take all opportunities? Find out what you can do to make your business bloom. Advanced technology and online tools can … Continue reading How To Increase eCommerce Conversion Rate Only In Two Weeks
by Dave Brock June 6, 2016 Follow @davidabrockJune 6, 2016 I get emails everyday from people seeking answers. Likewise, I read dozens of articles from people purporting to have the answers. The questions cover hundreds of areas: How do I get a person to answer the phone? How do I get a meeting? How do … Continue reading There Is Only One Answer
by Matthew MacQuarrie May 5, 2016 Follow @MattMacQuarrieMay 5, 2016 We live in a golden age of marketing transparency. The sheer number of ways to connect with people—including both current and potential customers—has exploded. With it, the amount of analytic data that’s available has grown exponentially. If you are looking for reports that show how … Continue reading The Only Two Numbers You Need
by Austin Iuliano February 28, 2016 Follow @austiniulianoFebruary 28, 2016 The Only Social Media Strategy You Need to Grow Your Brand. This is the only strategy you’re going to need to build your brand. It doesn’t matter what social media platform you are on. Whether you are on Facebook, Twitter, Instagram, Pinterest, Snapchat, Periscope, Vine, … Continue reading Depth Over Width The ONLY Social Media Strategy You Need To Grow Your Brand
by Ryan Ayers February 16, 2016 Follow @TheBizTechGuruFebruary 16, 2016 “There’s a way to do it better – find it.” These are the words of Thomas Edison… and he was absolutely right. Science is the process of constantly moving forward, finding in even the best solutions – even better ones. This is exactly what digital … Continue reading This Is the Tech Era – Why Are We Spending Only One Day To Celebrate Digital Learning?
Performing local search engine optimization for franchise locations can be a real pain. Columnist Andrew Shotland explores some common issues for local search marketers, as well as solutions. Andrew Shotland on February 16, 2016 If you like getting repeatedly punched in the face with a boxing glove on a mechanical arm, then working on a … Continue reading Franchise SEO: For Masochists Only
