Steph Marsh — July 12, 2017 — July 12, 2017 Ask just about anyone with sound marketing judgment about the importance of blogging and you’ll get a pretty universal response. Do it, and do it often. Why? Besides the fact that it’s free, it fulfills the desire every online-facing business craves — more traffic. Free-Photos … Continue reading 3 Important Things to Nail Down Before You Start a Business Blog
by Beth CorbyOctober 17, 2016 Now more than ever, your brand’s presence on Facebook is a crucial determinator of how you acquire new customers, amplify the reach of your brand, and nurture existing relationships. According to a study by comScore, the average person spends 13 hours on Facebook’s mobile app a month and it receives … Continue reading How to Nail Referrals on Facebook
by Ken Sterling Follow @ken_sterlingOctober 7, 2016 Want to stand out at your next client meeting? Ditch the same old PowerPoint presentation and deploy creative, personalized messaging instead. The other day, one of the newer members of our sales team came into my office, asking for advice regarding an upcoming trip. “Hey Ken, I’m visiting … Continue reading Forget PowerPoint: Try These 6 Tricks to Nail Your Next Client Meeting
by Kathleen OsgoodSeptember 28, 2016 In my blog last month I promised to write something interesting about stage duration analysis for my next post. I started something deep and metric focused and was then distracted by a few interviews. I’ll be straight, I like interviewing. I get excited about bringing top talent into our team, … Continue reading So You Want to Sell Software? How to Interview for & Nail That Prime AE Role
by Connor LaubensteinSeptember 7, 2016 As a recent college graduate, I am no stranger to the anxiety of the job hunting process. A lot is left to chance – the current market in your field, catching employers when they need help, and making the right connections. At the end of the day, timing dictates all, … Continue reading How to Nail the Entire Interview Process
by Isabele Hernandez February 22, 2016 Follow @isabele_81February 22, 2016 While many may describe the phenomenon as a specter haunting the world of marketing, do not let that get you down. Business is ever-evolving, as it changes form and keep on adding new dimensions. One of these new dimensions which gained a lot of reputation … Continue reading Native Advertising and How to Nail It Right
Zoe WaldronOctober 22, 2015 Crafting a holiday marketing strategy across multiple social media platforms is a great way to increase product and brand awareness, followers, engagement and holiday sales. The first step? Name your holiday campaign as a whole and create a unique hashtag around that name. By creating a simple yet memorable multi-platform hashtag … Continue reading Nail Your 2015 Holiday Social Media Strategy
B2B Marketers now enjoy LinkedIn-like targeting in Facebook’s prolific channel. True professionals are never off duty, even on Facebook. For most marketers, media spend is precious and not to be wasted, especially when playing the high-stakes long game of B2B sales. B2B marketers need to ensure their message hits the right business professionals, those who … Continue reading Nail B2B Authority Targeting: Psychographic Targeting Hot House
Juan Jose MendezJuly 20, 2015 Facebook have caught on. With over 1 billion users they know how we consume content better than anyone. And video matters. Video matters so much that Facebook want it in your stream more than any other form of content. The push towards video marketing is so prevalent that it’s created … Continue reading How to Nail Your Next Video Script (Plus 3 Mistakes to Avoid)
Jessica MehringJuly 13, 2015 Last week was my first week back at work after taking some time off for the birth of my daughter. Though I was only gone a short time, it took me a few days to get back into the groove of working again – so productivity, of course, was forefront in … Continue reading This Productivity Infographic Hit the Nail on the Head
