by Lee Vann, Columnist, September 8, 2016 Last month, CPG giant and the world’s largest advertiser Procter & Gamble declared that they would buy highly targeted Facebook ads less often. P&G will continue to invest heavily in Facebook advertising, but found that “targeting to super-specific audiences was expensive but didn’t result in a big difference … Continue reading Why Targeting Hispanics Online Is Worth The Money
Tag Archives: Money
How To Make Money As A Snapchat Content Creator
by Austin Iuliano Follow @austiniulianoSeptember 4, 2016 How to make Money with Snapchat There is nothing more rewarding than being paid to be creative. Snapchat just so happens to be on of the most creative platforms. Snapchatters have an incredible ability to natively tell stories with al the mechanisms like emoji’s, filters, drawings, and of … Continue reading How To Make Money As A Snapchat Content Creator
You’re Wasting Money If Your Google Ads Are Like This
by Anna Gunning Follow @agunningSeptember 2, 2016 I was Googling recently, and this came up as a paid listing: Don’t write Google ads like this I was so perturbed by it that I took a screenshot and felt compelled to write a blog post about it. Because Google AdWords (also called pay-per-click, or PPC) can … Continue reading You’re Wasting Money If Your Google Ads Are Like This
Money Is No Object: The Best Tools for Low Startup Costs
by Yahya Mokhtarzada Follow @YahyaMokhAugust 31, 2016 When we launched our first company in 2001, we needed a server that cost several thousand dollars, expensive software, phone systems, workstations, and fax machines. And that was just to get started — scaling was even pricier. But thanks to technological advancements and the emergence of the software-as-a-service … Continue reading Money Is No Object: The Best Tools for Low Startup Costs
11 Ways to Save Money In Your PPC Account [Checklist]
by Erin SaginAugust 23, 2016 As a kid, I despised the very idea of “couponing”. When I complained that I was bored, my mom often put me to work with coupon books. I spent hours poring through them identifying products we used, clipping out the offers and organizing them alphabetically. The only thing worse than … Continue reading 11 Ways to Save Money In Your PPC Account [Checklist]
6 Essential Tools to Save Money and Fuel Startup Growth
by Joydeep Bhattacharya Follow @seoforuAugust 26, 2016 If you are ready to launch your start-up then don’t forget to leverage the efficiency of tools that will help you to save money and increase the overall productivity. Startups are really exciting and in this excitement, many tend to neglect the essentials which can ultimately decide their … Continue reading 6 Essential Tools to Save Money and Fuel Startup Growth
A Money Making, Stress-Free Social Strategy
By Ann Smarty August 16th, 2016 Social media is an effective promotional tool, and a solid form of engagement. But no one said it was easy. In fact, for many of us it quickly spirals into an unending source of aggravation. There is such a heavy crowd to push through, and it can feel like … Continue reading A Money Making, Stress-Free Social Strategy
Your Online Shop Leaking Money? Here’s How to Waterproof It. [Infographic]
by Bob Hutchins Follow @BobhutchinsAugust 14, 2016 E-commerce can be a tough business. When it works, it works. But when sales drop, it takes a little bit of investigation to discover the problem. Finding the problem is a lot like trying to find the leak in a bicycle tire. You have to completely submerge the … Continue reading Your Online Shop Leaking Money? Here’s How to Waterproof It. [Infographic]
5 “Big Money” A/B Tests that will Actually Touch your Bottom Line
by James SchererAugust 18, 2016 A/B test your landing page’s headline and get a 5% conversion rate increase. A/B test the color of your webinar page’s CTA button and get a 7% conversion rate increase. A/B test the number of form fields you have on your online promotion and get a 6% conversion rate increase. … Continue reading 5 “Big Money” A/B Tests that will Actually Touch your Bottom Line
6 Ways Subscription Box Companies Can Save Money on Shipping
by Jesse RichardsonAugust 7, 2016 No, not that type of shipping. We’re talking postage. Shipping is a big expense for every subscription box company. In fact, it’s one of the most consistently high-cost expenses, and it can be one of the hardest to move the needle on. Because of how this can impact your bottom … Continue reading 6 Ways Subscription Box Companies Can Save Money on Shipping