Tag Archives: Modern

Modern Field Service Management Requires a Digital Anchor. Here’s How to Optimize Your Distributed Teams.

Thomas Oberting September 30, 2020 As technology has advanced rapidly, consumers have come to demand more visibility into the operational processes that impact their experiences with businesses. As many as 73% of consumers identify experience as an essential factor in their purchasing decisions, yet fewer than half say they receive the experience they want. The … Continue reading Modern Field Service Management Requires a Digital Anchor. Here’s How to Optimize Your Distributed Teams.

10 Elements of Modern Web Design That Drive Engagement (+ Examples)

Baylor Cherry September 14, 2020 Modern website design is a relative phrase. Some people might think a website designed in 2010 is modern, while others in the web design field have seen so many new things in the past year, that anything pre-2019 is already outdated. The thing we notice most is that modern website … Continue reading 10 Elements of Modern Web Design That Drive Engagement (+ Examples)

Adapt or Fall: Why Darwin’s Ideas Still Matter to Modern Businesses

Jeff Greenstein June 18, 2020 Today the commonly accepted conclusion of Charles Darwin’s seminal work, The Origin of Species, is that the bedrock of evolution is “survival of the fittest.” In actuality, this interpretation represents a morphing of what Darwin proclaimed centuries earlier. His key theory was that evolution favored the survival of the most … Continue reading Adapt or Fall: Why Darwin’s Ideas Still Matter to Modern Businesses

4 Lessons a Modern Blogger Can Learn from Julie in ‘Julie & Julia’

Carrie Duford — February 15, 2020 Julie & Julia Movie Overview Julie, a middle-aged, government employee, is exhausted with her life. She works long hours, has a dismal commute, and is disappointed in herself. But instead of coming home to Netflix and chill, as most of us would, she cooks. Cooking and Julia Childs is … Continue reading 4 Lessons a Modern Blogger Can Learn from Julie in ‘Julie & Julia’

New Age Talent Acquisition: Modern Ways for Modern Recruitment

Mrinmoy Rabha — January 17, 2020 As the new age world is advancing from brick and mortar to e-commerce, roles that were unheard of a decade back are now pivotal in today’s organizational structure. Without any doubt, recruiting talents who can fulfill new roles becomes the most crucial stage that can make or break an … Continue reading New Age Talent Acquisition: Modern Ways for Modern Recruitment

6 Answers to Commonly-Asked Questions I’m Getting From the Modern Job Seeker

Arik Hanson — November 26, 2019 A couple of weeks ago, I received an email from someone who was recently laid off from his job. This guy was an acquaintance. I had met him before at events, but only in passing. So, I didn’t have direct work experience with him, I wasn’t a fellow colleague … Continue reading 6 Answers to Commonly-Asked Questions I’m Getting From the Modern Job Seeker

How to Build a Modern Email Preference Centre

Jason Lark — September 25, 2019 Follow @Celerity_UK Email preference centres are designed to cater to both prospects and existing customers. Both should have control over what they do and don’t receive, which means that marketers can send more targeted communications. With the right tweaks and customisations, a preference centre can be one of the … Continue reading How to Build a Modern Email Preference Centre

Create a Robust Employee Onboarding Experience with Modern Technology

Millette Jones — July 30, 2019 Follow @millettejones — July 30, 2019 rawpixel / Pixabay Onboarding people can become quite stressful for both Human Resources professionals and a potential new employee. New hires want an easy transition into their new position and employers want an engaged, productive employee that’s going to stay the course. There … Continue reading Create a Robust Employee Onboarding Experience with Modern Technology

It’s not about your company: Why modern marketers need to be customer-centric

Here’s how you change the conversation from “We need to sell to you” to “What customer problem are we trying to solve?” Stacey Ackerman on July 25, 2019  Marketing has historically focused on what the company needs—like better sales numbers or add-on sales. While sales are important and necessary, your customers don’t care. And if … Continue reading It’s not about your company: Why modern marketers need to be customer-centric