Tag Archives: might

Struggling to Find Buyers Online? A Change to Your Pricing Strategy Might Help

eCommerce

by Goutham Bhadri February 6, 2016 Follow @mktgsamuraiFebruary 6, 2016 Marketing has much of its roots in pricing. What you charge sends a direct message to the market about what your product is worth. Often, this message is louder and clearer than any amount of copy you write. As you try to find buyers online, … Continue reading Struggling to Find Buyers Online? A Change to Your Pricing Strategy Might Help →

Top 6 Video Marketing Mistakes You Might be Making Right Now

Video Marketing Mistakes

by Steve Hamm February 3, 2016 Follow @maasprosrduFebruary 3, 2016 Digital Information World did some number crunching and found that during one minute of users interacting on Facebook, some 323 days of YouTube videos are being viewed. Add to this that there are about 50,000 links shared during this Facebook minute, and it makes sense … Continue reading Top 6 Video Marketing Mistakes You Might be Making Right Now →

Ever Wonder How Important an Easy Onboarding Program Might Be?

Employee Engagement

by Christine Marino January 16, 2016 Follow @CmarMarinoJanuary 16, 2016 Think about the worst first day at a new job you’ve ever had. You wouldn’t ever wish that upon anyone, would you? Companies rarely realize the impact a great onboarding process can have. It sets the tone for the entire relationship and is the professional … Continue reading Ever Wonder How Important an Easy Onboarding Program Might Be? →

Where the VC Dollars Are—and How Female Entrepreneurs Might Benefit

Entrepreneurship

by Molly Greenberg December 18, 2015 Follow @mollygreenbergDecember 18, 2015 According to the most recent Female Entrepreneur Index (FEI), the U.S. has the world’s highest number of female entrepreneurs. This represent a full-scale boom, and while the trend is promising for the future of women in the business world, women receive some of the lowest … Continue reading Where the VC Dollars Are—and How Female Entrepreneurs Might Benefit →

You Might Hate It, But AdWords’ Smart Goals Are Pretty Cool for Certain Advertisers

Ad Campaigns

by Larry Kim December 15, 2015December 15, 2015 AdWords just unleashed an easier way for the small business to machete its way through the jungle of code typically required to track paid search performance, and it’s called “smart goals.” This is kinda big news for the less-sophisticated advertiser. But, as expected, there’s no shortage of … Continue reading You Might Hate It, But AdWords’ Smart Goals Are Pretty Cool for Certain Advertisers →

Robocallers Are Not Going To Like DialogTech’s New SpamSentry, But Marketers Might

Marketing Tools

The new technology for the phone attribution/conversion platform claims to block more than 99% of robocalls that pollute attribution stats. Barry Levine on November 12, 2015 You would probably rate a robocall during dinner as annoying. Now let’s suppose you’ve got a large marketing operation set up to field phone calls from an online ad … Continue reading Robocallers Are Not Going To Like DialogTech’s New SpamSentry, But Marketers Might →

Can’t Get the .com You Want? That Might Be a Good Thing

Website Development Guidelines

by Jeff Sass November 11, 2015 Follow @sassNovember 11, 2015 Paul Graham, the highly regarded programmer, venture capitalist, essayist, and co-founder of the Y Combinator seed capital firm, recently wrote “Change Your Name,” a blog post in which he asserted that every startup should use the traditional .com web address ending. According to Graham, “If … Continue reading Can’t Get the .com You Want? That Might Be a Good Thing →

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