Tag Archives: Media

How to Keep Your Company’s Social Media Presence Safe

Darina Murashev — May 29, 2018 — May 29, 2018 Social media has become an integral tool for online brand management. Last year, companies of all sizes used social networking platforms to communicate with over 3.1 billion global social media users Facebook’s recent data breach, however, demonstrates how important it is to secure your business’s … Continue reading How to Keep Your Company’s Social Media Presence Safe →

Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling

Monika Götzmann — May 23, 2018 — May 23, 2018 Social media selling has emerged as an increasingly popular concept in the modern sales environment. Indeed, social selling can improve overall sales effectiveness. By affording salespeople the chance to leverage social media, forge deeper, more meaningful relationships with clients, reps establish themselves and their organisations … Continue reading Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling →

12 Social Media Marketing Mistakes Companies Make And How To Avoid Them

Samantha Martin — May 19, 2018 Follow @Socially_Sam — May 19, 2018 Do you actually have a social media marketing strategy or are you just going with the flow and hoping something comes from your vague efforts? Are you making the same social media marketing mistakes that many companies make? Here are 12 social media … Continue reading 12 Social Media Marketing Mistakes Companies Make And How To Avoid Them →

Why your media decisions matter for campaign location attribution

Vendors may seem to hold all the cards for location-based campaign measurement, but contributor Gladys Kong explains how your media buys have a substantial influence. Gladys Kong on May 17, 2018  Marketers using location data to gauge the effectiveness of their campaigns need to be able to trust their location attribution measurement providers, and that … Continue reading Why your media decisions matter for campaign location attribution →

3 Innovative Features Built On Social Media Business Owners Can Use

Kelechi Udoagwu — May 16, 2018 Follow @kelechiudoagwu — May 16, 2018 We live in interesting times where every industry is changing rapidly because of the infusion of technology – Retail, Transportation, Healthcare, Agriculture, Fashion, Manufacturing – no one is exempt. To build a business that survives and thrives in these times, entrepreneurs and their … Continue reading 3 Innovative Features Built On Social Media Business Owners Can Use →