Tag Archives: Media

The Age-Old Question: Do You Need to Be Active on Social Media to Be Successful in Social Media?

Arik Hanson November 12, 2020 It’s the age-old debate (at least over the last 10 years!): Do you need to be active on social media channels to be successful as a social media marketing professional? A Jess Smith post on Twitter about a month ago got me thinking about that question again. Because, historically, it … Continue reading The Age-Old Question: Do You Need to Be Active on Social Media to Be Successful in Social Media? →

A B2B Social Media Strategy to Connect with Prospects & Clients

Jeremy Durant November 10, 2020 Social media can be both a polarizing and connecting medium. At its core, however, social media founders intended it to be a platform that connects people, be it college students with their peers, professionals with other professionals, or small businesses with local customers. For B2B companies, a social media plan … Continue reading A B2B Social Media Strategy to Connect with Prospects & Clients →

Top 7 Social Media Analytics Tools for 2020 – and Beyond!

Jock Breitwieser November 5, 2020 Digital Marketing and Social Media Analytics 2020 Are you actively promoting your business through social media marketing? Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an effective way to boost brand awareness and increase your sales. However, you need to manage … Continue reading Top 7 Social Media Analytics Tools for 2020 – and Beyond! →

A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020

Marlee Stein November 2, 2020 To say that 2020 has been eventful is a serious understatement. The year started off strong and promising, but quickly took a turn that no one could have predicted. A COVID-19 pandemic, instability within the economy, widespread protests against racial injustice and an “above normal” hurricane season are only *some … Continue reading A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020 →

Here’s How Social Media for Business Support Services Can Work for You

Dwight Hill October 24, 2020 Social media marketing has helped organizations of all stripes reach larger audiences than ever before. 79 percent of the US population uses at least one form of social media. Worldwide, there are an estimated 3.6 billion people on social networks, and that number is expected to rise to 4.41 billion … Continue reading Here’s How Social Media for Business Support Services Can Work for You →