Business.comMarch 28, 2015 The 3rd annual Social Media Marketing World is, without a doubt, the largest gathering of the world’s most influential social media juggernauts. With the likes of Mari Smith, Guy Kawasaki, Ann Handley, Chris Brogan and Jay Baer (just to name a few), it’s clear to see that host Social Media Examiner has … Continue reading Social Media Marketing World: 8 Key Social Media Trends for 2015
Sue ReynoldsMarch 27, 2015 Running a profitable operation presents its own set of challenges for small business owners. And if they’re not in an industry that’s appealing to the masses, chances are they’ve struggled at some point or another to successfully market their unique products or services. Fortunately, social media presents the opportunity to increase … Continue reading 8 Ways To Spruce Up Your Brand’s Social Media Presence
Business.comMarch 27, 2015 With a little luck, clever social media marketing campaigns go viral and bring in sales. Gimmicks are entertaining, but truly successful social media marketing depends upon a campaign structured around a strong, central website hub. Saving Gotham Did you hear about how Batman saved San Fran-Gotham just a few years ago? A … Continue reading Saving Gotham: How to Use Social Media to Improve Sales
Steve HammMarch 27, 2015 A common misconception regarding social media marketing is that search engine optimization (SEO) plays no role in the practice. In this blog we’ll explain how the two are linked and what you can do to turn this into an opportunity. Google has its eyes on all your online marketing efforts. Whether you update … Continue reading How Social Media Improves Your SEO
Ryan PinkhamMarch 27, 2015 You know that staying connected with your customers is crucial to growing your small business. You’re likely already investing valuable time and resources into marketing your business, and may be unsure about the results you are seeing. When you consider the high costs and uncertainty associated with traditional advertising methods and … Continue reading 5 Steps To Engage And Retain New Customers With Email And Social Media
Patrick McFaddenMarch 27, 2015 Today I’m going to tell you like it is on a topic that may not be popular in some social media circles, but it’s a message that small and midsize business leadership have no choice but to confront. Get out your pencil and paper. Go ahead; I’ll wait. Ready? You’ll want … Continue reading 7 Non-Negotiable Steps For Social Media Marketing Success
Julia BlakeMarch 26, 2015 Social media sharing and subscribing buttons are often done badly and it leads to little or no sharing. On a social web that is a traffic disaster waiting to happen. Why does this happen? The designer wants it to look good. So they will place the social buttons in strange places … Continue reading 7 Questions You Need To Ask When Adding Social Media Buttons To Your Blog
Samantha CollierMarch 26, 2015 Social media marketing is no longer a fad. Although it can seem overwhelming at first due to the hype and the always-changing rules, it’s actually quite simple. Yes, it takes awhile to learn the lingo and how to navigate the different sites, but once you do, you’re set. Here are some … Continue reading Social Media Marketing Tips
Janette SpeyerMarch 26, 2015 Social media is the engagement tool of choice when you try to reach your consumer base. We often overlook using engagement marketing to target and promote to e-tailers and retailers. Cross-platform promotions reap significant benefits for vendors that carry your brand. It helps brands communicate with their partners by driving traffic to their online … Continue reading Designing A Social Media Program That Generates Retail Sales
Clinton LanierMarch 26, 2015 Every resource, tutorial and commentary, online and off, about social media marketing insists that it’s NOT marketing. Rather, they tell you, social media marketing is about conversations. It’s about relating to your customers. It’s about telling a story. You amplify your brand, so they say, by giving your customers something to … Continue reading 6 Necessary Components To A Worthwhile Social Media Marketing Education
