Tag Archives: Media

5 Ways to Use Data to Inform Your Social Media Marketing Strategy

Brian HonigmanApril 2, 2015 As illustrated in last week’s post, being data focused can help support your intuition as a marketer and ensure your efforts are reaping results for your business. The same logic applies to your social media presence as data can highlight what’s working and what isn’t on each channel you’re active on. … Continue reading 5 Ways to Use Data to Inform Your Social Media Marketing Strategy →

10 Reasons Violet Crawley From Downton Abbey Should Manage Social Media

Laura DonovanApril 1, 2015 Because she totally “gets” Internet Trolls, and really none of us has the patience for these people. We know you are wrong, she knows you are wrong and deep down you really do know you are wrong. Because she knows Social Media is never dull. There is always something going on … Continue reading 10 Reasons Violet Crawley From Downton Abbey Should Manage Social Media →

Marketing: Using Reports To Tell The Story Of Your Social Media Performance

Ben DonkorMarch 31, 2015 How engaging were our brand’s Tweets last year? How did the blog perform compared to the previous year? What worked, what didn’t work, and why? These are just some of the questions that reporting can help you answer to plan ahead: budget, strategy, tools, acquisitions – you name it. So, how … Continue reading Marketing: Using Reports To Tell The Story Of Your Social Media Performance →