Alleli AspiliAugust 18, 2015 According to the State of Customer Service Experience 2015 report released by The Northridge Group Inc., more than twice as many consumers use social media as the primary channel for making comments (8 percent), questions (7 percent) and complaints (6 percent) over problem resolution (2 percent). However, it also states that … Continue reading How to Win at Social Media Customer Service by Going the Extra Mile
Tag Archives: Media
How to Use Videos in Social Media Marketing
Monique RiversAugust 18, 2015 Using videos is a fun and easy way to let people know about your products. Thanks the internet, you don’t need studio budgets to make videos for marketing. All you need is a camera and a social media account, and you are good to go. Social networking websites allow a lot … Continue reading How to Use Videos in Social Media Marketing
How To Differentiate Social Media Page Winners From Second Place Finishers
Anna RodriguezAugust 18, 2015 “Nobody remembers who came in second.” Peanuts creator Charles Schulz certainly knows a thing or two about winning. Or losing. One thing he and other go-getters agree on is that coming in second doesn’t make you less of a loser. Or shall we say second place is a first place loser? … Continue reading How To Differentiate Social Media Page Winners From Second Place Finishers
Find What Works: 5 Actionable Social Media Strategies for Tech Brands
Julia BorginiAugust 18, 2015 Engaging social media content gets shared more often on social media. Well yes, of course it does! We’re more apt to share content if it resonates with us, or creates an emotional connection/reaction with us. Engaged audiences are more likely to turn into customers too, so if you’re using social media … Continue reading Find What Works: 5 Actionable Social Media Strategies for Tech Brands
10 Best Strategies for Jumping in Social Media Conversation
Ruby RusineAugust 18, 2015 Do you want to join an ongoing social media conversation, like Twitter chats, but don’t know where, or how, to begin? Social media is an open platform where anyone can just jump in a conversation that is already ongoing. Truth be told, I find online conversation easier than real life conversation. … Continue reading 10 Best Strategies for Jumping in Social Media Conversation
The 10 Commandments of Networking on Social Media
Megan IngenbrandtAugust 17, 2015 Social media is all about connecting, building relationships, and networking. Unfortunately, the art of networking correctly through social media is one that’s learned through experience. If you’re handling your brand’s social media success, or simply building your personal brand, avoid these sins. Otherwise, you’ll face the wrath of your followers. 1. … Continue reading The 10 Commandments of Networking on Social Media
How to Use Social Media for Event Marketing [Infographic]
Tom PickAugust 17, 2015 Using social media to maximize the impact of live events (like trade shows, forums and conferences) is where shiny new tools meet old school marketing. As noted here previously, trade shows and other live events remain one of the top three lead generation channels for B2B companies, despite the fact they’ve … Continue reading How to Use Social Media for Event Marketing [Infographic]
The Dark Side of Social Media Just Got Darker
Miguel ConnerAugust 17, 2015 There is no shortage of content on the mental and emotional hazards of social media, all readily found in…uh…social media. Yet this dark cloud is getting darker by recent studies, supported by qSample’s own finding. It’s casting a larger shadow over a medium that once was believed as the great democratizer … Continue reading The Dark Side of Social Media Just Got Darker
Social Media Etiquette for Your Business
Alex SholemAugust 17, 2015 Social media sites have revolutionized the way that businesses big and small interact with the general public. Sites like Facebook and Twitter have become the main forum for everything from advertising and public relations to customer support and market research. Around 92% of global businesses send out at least one tweet … Continue reading Social Media Etiquette for Your Business
Coaches Who Impose Social Media Bans Miss The Mark
Tom BuchheimAugust 16, 2015 Coaches and college administrators who impose social media bans are failing their student-athletes. Social media is a learning lab for anyone willing to dedicate time, attention and passion to it. Name the interest, and you can find and learn from people, content and events shared across today’s platforms. So why do … Continue reading Coaches Who Impose Social Media Bans Miss The Mark
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