by Olivier Choron January 22, 2016 Follow @purechannelappsJanuary 22, 2016 We all know what advocacy is, and when done correctly it can greatly benefit us as brands. Partner this with social media, and social media advocacy becomes one of your best marketing assets. The question is are you taking full advantage of all your advocates? … Continue reading Why Social Media Advocacy is Inevitable
by Adam Wisniewski January 22, 2016January 22, 2016 Lead nurturing is the voodoo we all do to place a potential customer into the proper funnel and guide her to a sale. Rushing prospects too quickly can drive them away. Too soft a sell makes it easy for them to walk. When you attempt to acquire … Continue reading Lead Nurturing with Social Media Advertising
by Michael Kiel January 21, 2016 Follow @inboundmikeJanuary 21, 2016 Social media is so simple anyone can do it. Wait, scratch that. Social media is so simple anyone can do it wrong. Let’s look at how you can stay in front of a social media blunder and create the kind of social media presence that … Continue reading Stop Wasting Time on Social Media Marketing: 19 Steps to Social ROI
by Dhariana Lozano January 21, 2016 Follow @DhariLoJanuary 21, 2016 People talking about your brand on social media aren’t always the best at letting you know they’re talking about you. Having to take an extra step to tag your brand may prove less important than just getting the photo out there. The bottom line is … Continue reading 9 Simple Ways to Use Social Media Search to Find Customers & Fans Online
Hootsuite, Buffer or something else entirely? What tool works best for your social marketing needs? Columnist Mark Traphagen explains why you may want to use more than one to schedule posts. Mark Traphagen on January 21, 2016 While there are many tools for pre-scheduling social media posts, ranging from free-but-simple to expensive-and-complex, two tools that … Continue reading Social Media Scheduling: Why I Use Buffer And Hootsuite In Tandem
by Jessica Bowers January 21, 2016January 21, 2016 Social media has produced tons of great trends in the past year; are you taking advantage? Social media is a unique tool for marketers, advertisers, community managers, and sales professionals—it helps them appeal to and connect with customers. But as far as marketing goes, there are still … Continue reading 4 Great Social Media Trends You Might Not Be Utilizing
by Andre W. Klein January 20, 2016 Follow @akleines2January 20, 2016 Here are some social media strategies that have been shown to be particularly effective in ecommerce. These are definitely things that you should strive for, but if you aren’t performing up to 100% on everything ( or anything for that matter) don’t worry – … Continue reading 10 Social Media Strategies for E-commerce
by Zaid Ammari January 19, 2016 Follow @zaidovskiJanuary 19, 2016 Choosing the best social media platform for a business involves many facets. Utilizing social media to strategically target specific markets and audiences is key to the creation and execution of successful marketing campaigns. The variety of social media types and formats available makes it easy … Continue reading Choosing the Best Social Media Platform for Your Business
by Tom Pick January 19, 2016January 19, 2016 Social media use isn’t quite universal—but it’s getting close. 70% of the U.S. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 billion last year … Continue reading 47 Superb Social Media Marketing Stats and Facts
by Andre Oentoro January 19, 2016 Follow @breadnbeyondJanuary 19, 2016 Social media has been a platform for advertising and marketing for companies ever since it surfaced. 67% of consumers have used a company’s social media site for the same service they can get through phone or web site. Since the majority of the public is … Continue reading Social Media Customer Service: A 4-Step Approach to Keep Your Customer 99% Happy
