Catherine Hayden — April 3, 2017 — April 3, 2017 From important events like Women’s Day to silly ‘hashtag holidays’, there’s an occasion for just about everything on social media. While they’re not on traditional calendars, hashtag holidays are taken seriously online. Some create awareness around social and environmental issues, while others are just an … Continue reading Make the Most of the Holidays on Social Media
Denise Graziano — March 31, 2017 Follow @GrazianoAssoc— March 31, 2017 If you’re like 61% of Fortune 500 CEOs, you are probably not on social media. (CEO.com) Common reasons range from perceiving the risk as too great, to not seeing the value in it, to not knowing how to participate effectively. But in today’s economy … Continue reading The ROI for CEOs on Social Media — The Benefits to Revenue, Visibility and Engagement for Leaders Who Embrace Social Media
George Beall — March 31, 2017 Follow @GeorgePBeall— March 31, 2017 Teenagers represent about $ 44 billion dollars of purchasing power in the United States and spend about 9 hours a day on social media. Brands have the opportunity to capitalize on this trend by providing value to the demographic but often approach their marketing … Continue reading 8 Keys to Connecting With Teens on Social Media
Julie Chomiak — March 30, 2017 — March 30, 2017 Customer engagement is a business term that’s gained traction over the past few years. It has fed off of the need for personalization and real-time interaction has boomed for small and large businesses alike. However, knowing how to improve customer engagement is another thing completely. … Continue reading Improve Your Customer Engagement: 6 Email and Social Media Strategies
Mindi Rosser — March 29, 2017 Follow @MindiRRosser— March 29, 2017 Social media gurus make social media management sound so darn difficult. Why? Maybe it’s because they have social media management services to sell you, or they could be in the wrong business. Here’s what the gurus don’t want you to know: the toughest part … Continue reading 5 Steps to Wrangling Your Most Important Social Media Channels
Feeling overwhelmed by all the social media options? Columnist and Bitly senior content strategist Blaise Lucey says it may be time to simplify and cut the clutter. Blaise Lucey on March 30, 2017 Minimalism. As far as I can tell, it’s the art of throwing away things until your apartment looks like an Apple … Continue reading The art of social media minimalism
Nathan Hayner — March 29, 2017 — March 29, 2017 Social media today has gained an extremely powerful and wide reach, worldwide. This fact is well-recognized. It has gone way beyond just connecting long-lost friends, sharing pictures/videos and knowing new people. Today, this incredibly useful means is also being utilized for its immense customer care … Continue reading 5 Most-effective Social Media Practices for a Satisfying Customer Service
Chris Abraham — March 27, 2017 Follow @chrisabraham— March 27, 2017 There is no reason why the executives at Facebook and Twitter couldn’t offer ad revenue share to their users in much the same way that Google offers AdSense revenue share to their users — and not only corporate and elite members but to everyone … Continue reading All Social Media Sites Should Offer Profit Sharing and Ad Revenue
Olga Bedrina — February 27, 2017 Follow @animatron— February 27, 2017 Both corporations and small businesses are successfully leveraging social media to increase their visibility and maintain contact with customers. However, the difference is that SMBs may not command the resources that large corporations do. Still, social media can level the playing field because it … Continue reading 3 Steps for Cost-Effective Social Media Marketing for SMBs
Jackie Van Meter — March 27, 2017 — March 27, 2017 One of the most overlooked parts of a B2B marketing campaign is social media. Everyone likes to talk about it because it’s fun, and because it looks simple and easy. Because of that, social media doesn’t look like something where a business in a … Continue reading How to Use Social Media for Your Lead Generation Marketing
