Tag Archives: Maximizing

Snapchat Usage and Advertising: A Marketer’s Guide to Maximizing Returns from Snapchat

By Joydeep Bhattacharya  March 21st, 2018   Ever since Snap went public in March 2017, the company’s stock prices had been witnessing a steady decline. Throughout this phase, there was a clear sense of lack of growth for Snapchat. The numbers did not really have marketers drooling. Emarketer’s Snapchat Usage report for 2017 captures most … Continue reading Snapchat Usage and Advertising: A Marketer’s Guide to Maximizing Returns from Snapchat

Strategies for Maximizing Employee Growth at Your Business

Stephanie McGuinn — December 1, 2017 Follow @PIMidlantic — December 1, 2017 Among the key resources you have for supporting your business are your employees. Their growth and development play a significant role in your long-term success. With this in mind, it is important to set up an environment that allows them to exhibit their … Continue reading Strategies for Maximizing Employee Growth at Your Business

Maximizing Profits With Better Inventory Management

by Brian Stupp April 20, 2016 Follow @IOUFinancialApril 20, 2016 How Inventory Management Can Make or Break Your Small Business All small businesses are focused on driving sales in order to boost revenue, but businesses that sell goods rather than services have the unique challenge of managing their inventory in a way that maximizes their … Continue reading Maximizing Profits With Better Inventory Management

Why Email Is Key To Maximizing Owned Media (And Assets) In Digital Marketing

Looking to step up your addressable marketing strategy? Columnist Jose Cebrian explains why first and foremost you need to to ask for an email address at every customer touch point. Jose Cebrian on February 15, 2016 at 10:20 am Every company has digital marketing challenges that are unique to their industry, their selling model (direct … Continue reading Why Email Is Key To Maximizing Owned Media (And Assets) In Digital Marketing

6 Tips for Maximizing Landing Page Conversions

by William Yates November 30, 2015 Follow @novacomcorpNovember 30, 2015 Landing pages are a very simple and inexpensive form of prospect or customer engagement, and when implemented and effectively optimised can deliver high prospect and customer conversion rates, generating more inbound leads for your business. The key to effective, high performance landing pages is simplicity. … Continue reading 6 Tips for Maximizing Landing Page Conversions