Tag Archives: Master

Google Database Sets Foundation For Ad Tech’s Master Blacklist Of Bad Bots

The Trustworthy Accountability Group is piloting the program to block fraudulent ad traffic from data center bots at their source. Ginny Marvin on July 28, 2015 To fight malicious activity in the programmatic advertising ecosystem, the Trustworthy Accountability Group (TAG) is aiming to create a master blacklist of IP addresses associated with driving fraudulent bot-generated ad requests from … Continue reading Google Database Sets Foundation For Ad Tech’s Master Blacklist Of Bad Bots

How to Master the Changing Advisor-Client Relationship

Jay PalterJune 24, 2015 The World Wealth Report (WWR), published annually by Capgemini with RBC Wealth Management, provides an excellent overview of the global high net worth investor (HNWI) market for advisory services. The 2015 report covers four main areas: Growth of the global HNWIs market; Insight into investment strategies employed by HNWIs; Growing desire … Continue reading How to Master the Changing Advisor-Client Relationship

How to Become a Marketing Master on LinkedIn

Michael CohnMay 11, 2015 If you aren’t doing it already, you should think seriously about focusing your marketing efforts on LinkedIn. Social media marketing is an extremely important aspect of your marketing strategy. Of course, there are many differences between the various marketing approaches, including the financial aspect. However, when it comes to marketing with … Continue reading How to Become a Marketing Master on LinkedIn