Looking for insights into newer markup options and advanced structured data? SMXpert Alexis Sanders shares additional pointers to help you refine, update and optimize your content. Debra Mastaler on May 22, 2018 The Ask the SMXpert series continues the question and answer (Q&A) segment held during sessions at Search Marketing Expo (SMX) West 2018. Today’s Q&A is … Continue reading Ask the SMXpert: SEO markup and structured data
Contributor Tony Edwards explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results. Tony Edward on March 6, 2018 By now most of us should be familiar with Schema Product markup which can be leveraged for listings on e-commerce sites. The … Continue reading What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?
By Joydeep Bhattacharya July 30th, 2015 Email marketing has been one of the best weapons for internet marketers that generates the highest ROI. It delivers well both in terms of customer acquisition and retention. Now, you can seamlessly integrate the Schema.org markup in your Gmail emails and unlock the full potential of it. Many people … Continue reading Semantic Email Marketing Using Schema Markup
Mik DunneMay 9, 2015 What Is Google Webmaster Tools Google Webmaster Tools is a free tool provided by Google to help website owners and webmasters understand how their site is performing on Google and to help identify any technical issues that Google finds while crawling the site. Google Webmaster Tools is also designed to help … Continue reading How To Use the Data Highlighter Tool In Google Webmaster Tools to Add Schema Mark-up to Your Site