Marketers have more control over email optimization and deliverability than they may realize. Jennifer Cannon on September 9, 2019 Martech is always changing and evolving, and the same is true for one of the oldest martech applications in our toolsets — email marketing. Many organizations treat email like a static piece of marketing technology and … Continue reading Testing your email marketing to improve your deliverability
Tag Archives: Marketing
What is Social Marketing? (With 7 Stellar Examples)
Jessica Huhn — September 5, 2019 — September 5, 2019 You’re watching TV. A voiceover plays as a sizzling frying pan comes into view: “This is drugs.” A man then cracks an egg into the frying pan: “This is your brain on drugs. Any questions?” You pass a billboard—or see a social media ad— where … Continue reading What is Social Marketing? (With 7 Stellar Examples)
6 Ways to Win at Facebook Messenger Marketing
Larry Kim — September 5, 2019 Follow @larrykim — September 5, 2019 The potential to reach your audience through Facebook Messenger with chatbots is huge. Why? Facebook Messenger chatbots earn sky-high open rates, and you can use a chatbot to build your contact list, offer 24/7 customer service, qualify leads, and so much more. Here, … Continue reading 6 Ways to Win at Facebook Messenger Marketing
The Best Affiliate Marketing Content for Your Brand
Robert Woo — September 5, 2019 — September 5, 2019 You’ve got a growing business. You’ve also got an inkling to work with some micro-Influencers who have the potential to be good sources of affiliate marketing traffic. Last time, we touched on the best platforms for these Influencers. This time, let’s dive into the content … Continue reading The Best Affiliate Marketing Content for Your Brand
How to Launch Your Affiliate Email Marketing Campaign
VerticalResponse — September 6, 2019 Follow @VR4SmallBiz — September 6, 2019 Are you ready to take your affiliate marketing to the next level? Email marketing is a natural extension of your on-site content and a proven way to boost affiliate commissions. Use these tips to launch a successful affiliate email marketing campaign that fosters trust, … Continue reading How to Launch Your Affiliate Email Marketing Campaign
Direct Response Marketing Amplifies Social Media Results
Personal Branding Blog — September 5, 2019 — September 5, 2019 Social media has always been a strange marketing channel. On one hand, Facebook gave businesses a unique ability to find their markets and build relationships. No other marketing tool has been able to reach such large numbers of people and allow businesses to maintain … Continue reading Direct Response Marketing Amplifies Social Media Results
How to Organize Your Email Marketing On a Budget
Helen Holovach — September 3, 2019 — September 3, 2019 Email marketing is undoubtfully one of the most important means of communication with leads and customers. If it wasn’t so profitable, marketers would hardly use it: it not only drives conversions but also increases ROI significantly. And that’s a small wonder: if you have a … Continue reading How to Organize Your Email Marketing On a Budget
2 Email Marketing Hacks to Get Your Resend Campaigns Opened
Shmuel Herschberg — September 3, 2019 Follow @https://twitter.com/shmuelh — September 3, 2019 Creating Successful Email Marketing Resend Campaigns Recently, I laid out core principles on who to send a resend email marketing campaign. Nonetheless, one of the biggest questions of the resend campaign went unnoticed. Of course, I am talking about how and when to … Continue reading 2 Email Marketing Hacks to Get Your Resend Campaigns Opened
5 Stats That Will Make You Wonder Why You Aren’t Using SMS Marketing
Tom Wozniak — August 30, 2019 Follow @tomwozniak — August 30, 2019 Digital marketing is constantly evolving, with new communication channels and platforms emerging on a constant basis. Marketers are always on the lookout for a new channel to add to their marketing programs and most of their attention is on those exciting opportunities (Augmented … Continue reading 5 Stats That Will Make You Wonder Why You Aren’t Using SMS Marketing
Email: An Indispensable Part of Digital Marketing Strategy
Kevin George — August 28, 2019 Follow @imkevin_monk — August 28, 2019 Out of all the digital marketing channels like emails, content marketing, SEO, websites, blogs, PPC, and referral marketing, there is one channel that stands out. Have you guessed it? Well, there are no points for guessing it right; it is EMAIL. Despite being … Continue reading Email: An Indispensable Part of Digital Marketing Strategy