Rahis Saifi July 7, 2020 “Intelligence is the ability to adapt to change” – Stephen Hawkins. These words said by the famous scientist feel even more important during this COVID-19 pandemic. Businesses all over the globe have been significantly impacted due to the epidemic. However, it has also taught us that doing our jobs from … Continue reading How to Ensure Smart Usage of Digital Marketing During COVID-19
Tag Archives: Marketing
How to Apply a Test and Learn Approach to Your Digital Marketing
Chris Pitt July 6, 2020 A six-step process for applying ‘test and learn’, including defining KPIs, creating test criteria, achieving statistical significance and turning insights into action. According to a 2019 study carried out by Kantar Group, 47% of advertisers lack the confidence to extract meaningful insights from their data. That means almost half of … Continue reading How to Apply a Test and Learn Approach to Your Digital Marketing
How to Get the Most Out of Social Media Marketing [Infographics]
Shane Barker July 5, 2020 Did you know that almost 90% of marketers think that social media is an important part of their marketing strategies? Yet, as many as 27% of marketers either don’t find it effective or are not sure about its effectiveness, according to the same study. This clearly indicates that there is … Continue reading How to Get the Most Out of Social Media Marketing [Infographics]
How to Nurture and Engage Shoppers with SMS Marketing
JJ Tyson June 30, 2020 A strong SMS marketing strategy is more important than ever before. Marketers love SMS because it offers fast response times and high open rates. Likewise, consumer attitudes have shifted towards SMS marketing. 70% of consumers report having positive feelings towards the medium, and 64% say marketers should use SMS more … Continue reading How to Nurture and Engage Shoppers with SMS Marketing
Putting Together a Post COVID-19 Digital Marketing Action Plan
Joe Cox July 2, 2020 The world is slowly opening itself back up. Across the globe, employees are trickling back to their offices. Public transportation is restarting. Similarly, lockdown measures have been easing in the UK – small outdoor gatherings and some sports are now permitted. So is visiting parks and beaches within England. These … Continue reading Putting Together a Post COVID-19 Digital Marketing Action Plan
Social Media Video Marketing Trends 2020 [New Survey]
Osama Khabab July 2, 2020 Time is undoubtedly the most valuable asset in our lives. Therefore, as humans we’re always seeking convenience that saves us time in different activities that we carry out each day, such as consuming information. By using our visual and auditory senses, we’re able to consume information faster when watching a … Continue reading Social Media Video Marketing Trends 2020 [New Survey]
Empowering Email Marketing Strategy With Artificial Intelligence (AI)
Debra Murphy July 1, 2020 AI is expected to yield $ 14 trillion additional revenue and 38% increase in profitability by the year 2035. It has helped businesses enhance their customer experience by approaching them with relevant and data-driven insights. It’s high time small businesses start making the most of this AI revolution. AI can … Continue reading Empowering Email Marketing Strategy With Artificial Intelligence (AI)
How to Create a Video Marketing Strategy That Gets Results
Susan Friesen June 30, 2020 3 Steps to Reaching Your Ideal Customer with Video Content Is video a part of your marketing strategy? If it’s not, it has to be! Why? Well, consumers are now comfortable with being marketed to via videos, and many now expect it from the brands they know and trust. I … Continue reading How to Create a Video Marketing Strategy That Gets Results
Reopening Your Business? Here’s How to Leverage Email Marketing to Make it a Success
Keith Reinhardt June 29, 2020 As local governments begin lifting lock downs and permit more businesses to reopen, email should be one of your go-to channels to entice shoppers back into stores. If you’re like many retailers, you’ve already sent out at least one “Woo hoo, we’re reopening!” email. Who could blame you? Getting customers … Continue reading Reopening Your Business? Here’s How to Leverage Email Marketing to Make it a Success
4 Unique Digital Marketing Tools
Susan Gilbert June 25, 2020 Today I have some great resources to help you bring more creativity to your digital marketing. Here’s four links with tips and tricks to kick start your work week. A clever marketing campaign involves using the best tools that will grow your community and conversion rates. Your business needs the … Continue reading 4 Unique Digital Marketing Tools
Random Posts on
How to Help Midlevel Leaders Grow and Develop
Product Bundling Strategy: How to Get It Right
Your abandoned-cart email program is valuable to your bottom line, don’t neglect it
The Social Media Faux Pas You Need To Avoid
Ask These 7 Interview Questions to Find Your Next High Achiever
Twitter threatens to sue Meta over the new Threads app
Boyd Gaming opens Cadence Crossing Casino in fast-growing Henderson
Prediction About Data Usage Post-GDPR
Facebook Ads Guide For Startups and SMEs
