Kevin George — November 7, 2019 Follow @imkevin_monk With around 3.7 billion active email users across the globe, leveraging emails the right way can definitely help businesses reach new heights of success. In fact, email advertising spending has already reached a whopping 350 million U.S dollars in 2019. So, it wouldn’t be wrong to say … Continue reading Will Chatbots Kill Email Marketing?
Choncé Maddox — November 5, 2019 It’s no secret that video marketing is the way of the future for businesses. At least 43% of consumers said they wanted marketers to produce more videos. Videos are entertaining and easy to watch. If you’re looking to increase your revenue over the next few months, it will be … Continue reading Best Video Marketing Strategies to Increase Your Revenue
Brett House — November 4, 2019 Marketing practices have always been determined by technology. Printing technology enabled the rise of popular newspapers in the mid-19th century, which allowed advertisers to target consumer audiences based on their demographics, education, political preferences and interests. Early brand marketers realized that they could differentiate from their competitors by speaking … Continue reading Intent Marketing, Then and Now
Start grassroots experiments with the team as a way to demonstrate agile practices while also educating leaders and middle management about how their roles can evolve to support this new way of working. Stacey Ackerman on November 4, 2019 Too often companies approach agile marketing as a new process for the team, but in reality, … Continue reading Implementing agile marketing experiments lead to leadership buy-in
Johannes Rastas — November 3, 2019 905513 / Pixabay The smaller your business, the more important each individual customer is to you. To keep your head above the water, you need a steady inflow of sales. But to actually scale and break out of the startup phase, you need recurring sales – those from loyal … Continue reading 7 Reasons Why Startups and SMBs Should Use Affiliate Marketing
Pam Moore — November 1, 2019 Follow @pammktgnut As humans, instant gratification is in our DNA. We live in a society that is built on instant gratification. When we want something, we want it now. We don’t want to wait in line or even wait for a mobile web page to load on our device. … Continue reading Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand
Kyle Weber — November 1, 2019 Whether it’s Elon Musk making dark predictions about AI, or Hollywood adding another chapter to the Terminator franchise, the idea of a robot takeover is as mainstream as ever. While movies like The Matrix and iRobot have their own unique wrinkles, we know the broad strokes of the story … Continue reading Is This the Beginning of the End for Digital Marketing?
Mike Parry — October 30, 2019 Why is it more expensive to do something in house? Just recently our sales team have come across a number of potential small business accounts which have said; We manage email marketing ourselves… It’s become a part of my role and I fit it in when I can… We’re … Continue reading What’s the Real Cost of Not Outsourcing Your Email Marketing
Anna Izenman — October 30, 2019 I was working in my lab, late one night, when my eyes beheld an eerie sight – it was once again my turn in the Three Girls rotation for a feature blog article! After spending a few minutes doing the keyboard mash, I decided to pull inspiration from the … Continue reading The Best Digital Marketing Lessons From Horror Movie Monsters