Tag Archives: Marketing

How to Get the Most Out of Social Media Marketing [Infographics]

Shane Barker July 5, 2020 Did you know that almost 90% of marketers think that social media is an important part of their marketing strategies? Yet, as many as 27% of marketers either don’t find it effective or are not sure about its effectiveness, according to the same study. This clearly indicates that there is … Continue reading How to Get the Most Out of Social Media Marketing [Infographics]

How to Nurture and Engage Shoppers with SMS Marketing

JJ Tyson June 30, 2020 A strong SMS marketing strategy is more important than ever before. Marketers love SMS because it offers fast response times and high open rates. Likewise, consumer attitudes have shifted towards SMS marketing. 70% of consumers report having positive feelings towards the medium, and 64% say marketers should use SMS more … Continue reading How to Nurture and Engage Shoppers with SMS Marketing

Putting Together a Post COVID-19 Digital Marketing Action Plan

Joe Cox July 2, 2020 The world is slowly opening itself back up. Across the globe, employees are trickling back to their offices. Public transportation is restarting. Similarly, lockdown measures have been easing in the UK – small outdoor gatherings and some sports are now permitted. So is visiting parks and beaches within England. These … Continue reading Putting Together a Post COVID-19 Digital Marketing Action Plan

Social Media Video Marketing Trends 2020 [New Survey]

Osama Khabab July 2, 2020 Time is undoubtedly the most valuable asset in our lives. Therefore, as humans we’re always seeking convenience that saves us time in different activities that we carry out each day, such as consuming information. By using our visual and auditory senses, we’re able to consume information faster when watching a … Continue reading Social Media Video Marketing Trends 2020 [New Survey]

Empowering Email Marketing Strategy With Artificial Intelligence (AI)

Debra Murphy July 1, 2020 AI is expected to yield $ 14 trillion additional revenue and 38% increase in profitability by the year 2035. It has helped businesses enhance their customer experience by approaching them with relevant and data-driven insights. It’s high time small businesses start making the most of this AI revolution. AI can … Continue reading Empowering Email Marketing Strategy With Artificial Intelligence (AI)

Reopening Your Business? Here’s How to Leverage Email Marketing to Make it a Success

Keith Reinhardt June 29, 2020 As local governments begin lifting lock downs and permit more businesses to reopen, email should be one of your go-to channels to entice shoppers back into stores. If you’re like many retailers, you’ve already sent out at least one “Woo hoo, we’re reopening!” email. Who could blame you? Getting customers … Continue reading Reopening Your Business? Here’s How to Leverage Email Marketing to Make it a Success

How Digital Marketing Helps Your Business Grow

Jock Breitwieser June 25, 2020 In easy words, digital marketing is any type of promotional effort done on the Internet. It includes every kind of advertisement, piece of content, website, social media post, business-related email, and more that you access from your computer, smartphone, or any other connected device. While this explanation is comprehensive, it … Continue reading How Digital Marketing Helps Your Business Grow

3 Important Strategies Marketing Executives Are Losing Sleep On

Bob Van Rossum June 25, 2020 What a challenging year for marketing executive search in 2020. The economic downturn due to COVID-19 has made top CMOs’ responsibilities even more complicated. Extensive research demonstrates marketing executives have three main focuses during rough times. How will you support the business to exceed revenue goals? What is the … Continue reading 3 Important Strategies Marketing Executives Are Losing Sleep On