You may consider yourself a paid search marketer, but columnist Josh Dreller explains why “data scientist” may well be a fitting label. Josh Dreller on December 17, 2015 A standard definition for the job described as “data scientist” hasn’t yet been agreed upon, but the common denominator among the various interpretations out there identifies three … Continue reading 10 Reasons Why You, The Search Marketer, Can Call Yourself A Data Scientist
Margot da CunhaNovember 5, 2015 When you picture a paid search marketer you likely envision a mathematical, keyword-researching data genius who creates campaigns with the flick of her wrist and pulls Google Analytics reports in her sleep. On the other hand you might envision a content marketer as an artistically blessed writer whose eloquent way … Continue reading 3 Game-Changing Ways to Think Like a Content Marketer in PPC
Grant ThomasNovember 2, 2015 The fast paced world of conversion optimization is constantly evolving which requires digital marketers to stay up to date on the latest technologies and terminology. This is a job in itself and most marketers just don’t have the time to stay up to date while also completing the tasks of the … Continue reading 30 Conversion Optimization Terms that Every Digital Marketer Needs to Know
Corey McCarrenOctober 31, 2015 As a marketer, you know you should be on Instagram, but starting with zero followers and new types of content can be daunting for an already busy professional. Fortunately, there are many tools which can make it easier for you to earn followers, discover influencers, and manage content. Here are some … Continue reading 5 Tools To Be A Better Marketer On Instagram
Laura DonovanOctober 30, 2015 A Zombie Apocalypse is quite possibly one of the worst things that could happen, but equally as bad would be a Social Media Marketer that didn’t have the experience or knowledge to handle an apocalyptic situation. If you want to have a successful and smooth Social Media Campaign hiring a professional … Continue reading Hiring a Seasoned Social Media Marketer is Best (Like Rick Leading You in the Zombie Apocalypse)
Sahail AshrafOctober 16, 2015 Social media marketing is often about simple routines that need to be integrated into daily life. This post covers such routines, twelve of them in fact. We focus on the twelve things that you should try and include in your “beginning of the month” to-do list. Hopefully, they will all combine … Continue reading 12 Essential Tasks Every Social Media Marketer Should Do Monthly
Ritika PuriOctober 15, 2015 You’re a founder, CEO, CMO, or marketing leader. Your business is growing like crazy, and you’re finding yourself with more on your hands than you can handle—you’re working long hours, sleeping less, and falling asleep with your never-ending to-do list cycling on your mind. You want to hire a mini-me, and … Continue reading So You Want to Hire a Product Marketer? Here Are Your Interview Questions
Ryan PinkhamSeptember 10, 2015 Of the many hats small business owners wear on a daily basis, “marketer” probably isn’t the one you look forward to wearing the most. In fact, marketer may be the hat you keep tucked away in the back of your closet — only breaking it out when you absolutely need to … Continue reading 5 Things Small Business Owners Already Know About Being A Marketer
Pam DyerAugust 31, 2015 Mastering hidden Facebook features will help you get ahead of your competition. Managing an active and successful Facebook page with a thriving community can be a daunting experience. As your fanbase grows, so does their insatiable appetite for content. Coupled with their comments, messages, questions, issues, etc., the time spent managing … Continue reading 12 Secret Facebook Features Every Marketer Should Use
Erin SaginAugust 21, 2015 #1: You Include a Call to Action in Your Online Dating Profile I’ll bet you $ 20 that the man who designed this shirt is a marketer…and he’s probably wearing this shirt in his Tinder profile picture. #2: Your Mom Tells People You “Do PCP” for a Living I’m not even … Continue reading 18 Signs You Are A Digital Marketer
