Miranda PaquetFebruary 13, 2015 Have you ever come across a business that really seems to understand you? They not only have the products or services you’re looking for, but they also have something else that makes you walk away feeling like, “Wow! This business really gets me.” This is an example of a WOW! moment … Continue reading How To Market With A Personal Touch (Even When You’re Speaking To Different Audiences)
Bernadette Tansey Free e-mail accounts, conference calls, search engines, social media networks—companies offer these Web tools to us at no charge so they can build up a critical mass of users. Once that’s done, they try to figure out how to make their services pay. The trick is to do that without driving users away. … Continue reading Disqus: Testing the Targeted Ad Market for Web Comments
Creating great content and distributing it to an audience is not as easy as it sounds, but columnist Arnie Kuenn has an 8-step process to help you get there. Arnie Kuenn on February 9, 2015 Over the past few years, marketing as we used to know it has changed a great deal. In addition to … Continue reading 8 Moves To Creating Content Your Market Will Find Love
Elizabeth JonesFebruary 7, 2015 If you still haven’t tried Instagram to marketing your company, now is the time. There are over 300 million users on Instagram who discover various companies and their content through this app daily. Instagram is the perfect way to promote your brand and reach your target consumer in an easy and … Continue reading How to Market on Instagram
Bill TreloarJanuary 31, 2015 How you can leverage social networking sites to kickstart your blog’s promotion efforts No matter how engaging the content, you won’t build a following if no one knows about your blog. If you’re like many new bloggers, you don’t have a marketing budget to speak of. Luckily, social media is a … Continue reading Market Your Blog with Social Media in Three Easy Steps
Katey FerenziJanuary 28, 2015 There are many things to consider when discussing the market potential for your product or service including the ability for the product, and thus the business, to produce profit and ultimately scale. There are formal research tools out there that are designed to get at the issue of viability, with familiar … Continue reading Small Business Boot Camp: 9 Essential Tips to Evaluate Product Market Viability
Jackie NagelJanuary 12, 2015 Every entrepreneur wants to work with the ideal client. You recognize them immediately! They appreciate your work, believe in your value, and are willing to pay for you’re worth. Most entrepreneurs know how to reach them. The opportunity for entrepreneurs is to be crystal clear on which tier of the market … Continue reading Can Finding Your Market Tier Spark Your Small Business Growth?
James Lovejoy November 27, 2014 Historically, brands have often performed market research with the aim that their strategic decisions could be based off more than just instinct. They’ve commissioned focus groups, consumer surveys or psychology experiments to answer a specific question that will help inform their choices. Each research technique bears its own benefits … Continue reading Uncovering The Capabilities Of Social Media Market Research
Marketing Land on November 18, 2014 Our sister site Digital Marketing Depot recently released a new Market Intelligence Report, “Enterprise Call Analytics Platforms 2014.“ Smartphone ubiquity has changed the way consumers communicate with brands. It is also now changing the way brands view the telephone as an inbound marketing channel. As consumers increasingly use … Continue reading Call Analytics Platforms- New Market Intelligence Report
By Vlad Bodi, Published November 12, 2014 It’s no secret that once you’ve succeeded in one market, opening new markets does not simply mean replicating the model you’ve perfected for your current business. Expanding in new markets is expensive, therefore before investing time and money it is important to consider the options. Over the past years your … Continue reading Could Inbound Marketing Support You In New Market Expansion?
