Tag Archives: Market

11 Online Tools To Quickly Help You Market Your Small Business

by Bill Achola December 4, 2015 Follow @billacholaDecember 4, 2015 So, you want a tool that will quickly help you market your small business… Isn’t that a dream? After all, an effective marketing tool can make your small business get the brand growth it deserves. But most people think marketing your small business profitably is … Continue reading 11 Online Tools To Quickly Help You Market Your Small Business

Instagram Introduces Partner Program To Help Businesses Market Better On Instagram

Facebook-owned network launches program with 40 partners to help with ad tech, community management and content marketing. Martin Beck on November 10, 2015 Instagram continues to mature as a marketing tool. Today, the Facebook-owned social network introduced the Instagram Partner Program to help advertisers and businesses use Instagram to reach consumers. It’s a natural next … Continue reading Instagram Introduces Partner Program To Help Businesses Market Better On Instagram

9 E-commerce Best Practices to Stand Out From a Saturated Market

Shana RusonisNovember 6, 2015 E-commerce is a challenging industry; a saturated market and mass availability of goods to consumers means that successfully capturing customers has become less about the products you offer and more about the experience you deliver to each user. We recently hosted an AMA with Optimizely’s Strategy Consultant Khattaab Khan to understand … Continue reading 9 E-commerce Best Practices to Stand Out From a Saturated Market

Integrating Market Research Into Your Product Development Process

by Elisabeth Mischel, October 21, 2015 CPG companies produce an estimated 20,000 new products each year to keep up with increasing consumer demands. Growth requires a constant stream of new ideas, product updates and whole new category innovations. Without input from the market, it’s nearly impossible to ideate, test, and manufacture winning products at the … Continue reading Integrating Market Research Into Your Product Development Process