Laura Patterson April 26, 2021 Growth remains a major mandate for most every company we work with. We are often asked for how to identify and pursue a new market and build a segmentation model. This is the focus of this One Good Idea episode. Various firms such as Gartner, PwC and KPMG have surveyed … Continue reading Off in Pursuit of a New Market. What Makes a Good Segment?
David DeCorte April 13, 2021 If you’ve operated in the eCommerce space for any significant length of time, you’ve probably run up against chargebacks at least once or twice. These bank-level payment reversals are more than minor inconveniences. Chargebacks mean lost sales revenue and merchandise, plus added fees and long-term threats to your business’s survival. … Continue reading Failing to Stop Third-Party Fraud Makes it Harder to Fight Friendly Fraud
Praveen Mishra January 18, 2021 As I’m writing this, it’s about to be a year to the time when Covid ceased the entire world with fear and agony, and not just physical and emotional, but financial even. So many businesses had to downscale, a large number of which even had to shut down. Look at … Continue reading Why Hiring Remote Developers Makes All The More Sense in 2021?
Anthony Mersino January 3, 2021 I recently had a participant tell me that my Agile and Scrum Training for Teams class was 1,000% better than he expected. Which I took as a great compliment, even though I noted the hyperbole. When pressed to explain why, he said that his previous Agile or Scrum Training course … Continue reading What Makes Agile and Scrum Training Effective?
Site Search Makes Or Breaks Holiday Revenue In Time Of COVID-19 by Laurie Sullivan , Staff Writer @lauriesullivan, December 18, 2020 Websites have become a major part of ecommerce strategies amidst COVID-19 lockdowns, especially during the holidays. Site search can make or break a company’s holiday profits. Data shows that 58% of those participating in the survey … Continue reading Site Search Makes Or Breaks Holiday Revenue In Time Of COVID-19
Site Search Makes Or Breaks Holiday Revenue in Time Of COVID-19 by Laurie Sullivan , Staff Writer @lauriesullivan, November 20, 2020 Websites have become a major part of ecommerce strategies amidst COVID-19 lockdowns, especially during the holidays. Site search can make or break a company’s holiday profits. Data shows 58% of those participating in the survey said … Continue reading Site Search Makes Or Breaks Holiday Revenue in Time Of COVID-19
Properly preparing for CDP implementation is the first step to success. Rodric Bradford on November 13, 2020 Implementing a CDP can reportedly have many benefits for marketers, including improving D2C campaigns, but what is the benefit for marketing operations? CDPs remove manual processes for operations, a major benefit of implementation, said Gabrielle Schneider, a solutions … Continue reading How implementing a CDP makes operations more efficient
Thomas Griffin September 23, 2020 Leaders have to wear multiple hats to grow their business and this leads to multitasking to manage goals. Intuitively, it makes sense to accomplish as many tasks as possible at the same time. But the reality is that working in this way makes you less effective and productive. In this … Continue reading How Single-Tasking Makes You a Better Leader
Michael Zimmel September 7, 2020 The Chief Financial Officer (CFO) has an increasingly important role within any company. In the past, the finance department had been in charge of keeping the books, managing the budget and looking after cash and capital. Still today, when it comes to working with data beyond accounting postings, many CFOs … Continue reading 6 Ways Business Intelligence Makes Better CFOs
Christine Fisher, @cfisherwrites September 2, 2020 While news podcasts are increasingly popular, most focus on national and global news. It tends to be harder to find local news, especially in an on-demand, audio format. Google wants to change this. Today, it announced plans to bring Your News Update to Google Podcasts and to make it … Continue reading Google makes it easier to find local news through Podcasts and Assistant
