By Janet Anthony June 1st, 2017 SEO is a scary “place” for a business owner to go. It’s scary because s/he has products and/or services to offer and is not a content specialist. And, who knows what these search engines want these days? It used to just get keywords in – as many as possible – … Continue reading 9 Content Types Search Engines Love
Mark Miller — May 30, 2017 Follow @MMtwopointfive— May 30, 2017 Look at any thorough marketing job description, and you’ll no doubt find a laundry list of practical experience and technical skills needed to be effective in that role. But what’s not always listed are soft skills that enable you to thrive in a given … Continue reading 4 Crucial Soft Skills Marketing Recruiters Love to See in Candidates
James Scherer — May 8, 2017 — May 8, 2017 This is an official reminder to all sons, daughters and partners out there: Mother’s Day is coming soon. For marketers (at least the smartest ones out there) this means one thing – an opportunity for sales. Anytime you can capitalize on a topical, current event, … Continue reading 20 Successful Mother’s Day Contest Ideas You’ll Love
Personal Branding Blog — April 20, 2017 — April 20, 2017 When you hate your job, you often think about leaving it. But when you are happy with your work putting an exit plan into place seems somewhat bizarre. Nevertheless, smart employees should always be prepared to quit their job tomorrow. The reason is that … Continue reading Love Your Job? Put an Exit Plan in Place.
Fabrizio Moreira — April 17, 2017 Follow @FabrizioMoreira— April 17, 2017 One of the oldest axioms about your work is do something you love. That way you’re tap dancing on your way to the office, and it’s not work. Supposedly. Trust me, there will be days, weeks and months, even, while you’re building your dream … Continue reading Love Your Work, but Love Ain’t Enough
Latasha Doyle — April 10, 2017 Follow @easel.ly— April 10, 2017 What’s the ONE thing you need to make your audience, students, or clients love the infographics you create? It’s our best-kept secret… are you ready? A story. No, it’s not amazing design, it’s not perfect icons, it’s not the alt tags or SEO optimization. … Continue reading Make Your Audience Fall in Love With Your Infographic
Even though pay-for-performance may sound great in theory, contributor Stoney deGeyter says the reality is that the marketing provider ends up getting burned. Stoney deGeyter on March 24, 2017 Let me start off by saying that I absolutely love the idea of performing web and digital marketing services on a pay-for-performance basis. But some … Continue reading I love pay-for-performance SEO — but I won’t do it. Here’s why.
Too Many Fish In The Sea: The Search For Brand Love by Gord Hotchkiss, Featured Contributor, February 21, 2017 I still see — in a number of MediaPost articles and in other places — a lot of talk about “brand love.” So let’s talk about that. My grandfather Jack, who farmed on the Canadian prairies … Continue reading Too Many Fish In The Sea: The Search For Brand Love
Randy Milanovic — February 14, 2017 Follow @kayak360— February 14, 2017 I love to give. It’s in my DNA. In 2016, my team and I gave hundreds of hours of our time. Our motivation to give is that it makes us feel good. It’s personal. We’re motivated by having a love for the cause. Of … Continue reading For Love or Money: Perspectives of a Serial Giver
Kevin George — January 20, 2017 Follow @imkevin_monk— January 20, 2017 The Cupid’s day to celebrate love is nearing as everyone is gearing up to drench themselves in the color of love and old love classics. For email marketers it’s the perfect time to say – “I just emailed to say I love you!” and … Continue reading Cupid’s Day Email Inspirations: Send Some Love!
