Who Do You Love — Google Or Adobe? by Ray Schultz , Columnist, June 20, 2019 Here’s something email marketing managers can ponder while sitting in their cubicles. Which has the better analytics platform: Adobe Analytics (AA) or Google Analytics (GA)? It’s likely that the average email manager has no control over the choice, although … Continue reading Who Do You Love — Google Or Adobe?
Tag Archives: Love
SEO Tips: How to Write a Title That Google Will Love
Dave Kosmayer — June 13, 2019 Follow @DavidKosmayer — June 13, 2019 Every business owner knows having a recognizable business title is a major attributing factor when it comes to the growth and success of your small business. In fact, your business title will determine whether or not your business can be easily found online. … Continue reading SEO Tips: How to Write a Title That Google Will Love
How to Make Staffers Love Working with You
Kenna Griffin — April 26, 2019 — April 26, 2019 If you have a staff hiring or retention problem, it may be time to take a look in the mirror. It’s a common business mantra that people quit managers, not companies, and it works the same way in student newsrooms. In other words, if you’re … Continue reading How to Make Staffers Love Working with You
How to Build a Strong Landing Page Your Customers Will Love
Chris Christoff — March 30, 2019 Follow @chriscct7 — March 30, 2019 As a business owner, your landing page is the key to unlocking sales, acquiring new customers, and increasing your company’s ROI. When done right, your landing page can astronomically boost conversions and further your reach by grabbing visitors’ attention and showcasing your product … Continue reading How to Build a Strong Landing Page Your Customers Will Love
Developers love Agile, but is it right for content marketing?
Some swear by the highly iterative process for creating marketing content. Others say it’s not a fit. Barry Levine on March 13, 2019 Agile methodology rejects big planning efforts and a “waterfall”-like set of consecutive phases. Instead, it emphasizes small teams, short-turnaround development cycles and rapid iterations based on feedback. In recent years, Agile fans … Continue reading Developers love Agile, but is it right for content marketing?
Leave A Little Love
Leave A Little Love by Laurie Sullivan , Staff Writer @lauriesullivan, (February 15, 2019) When customers give a little love (or not) in online reviews, business owners may want to give a little back. Now those with verified Google My Business listings can reply to reviews about their business in Google Maps on desktops without opening … Continue reading Leave A Little Love
Women love mobile games and brand advertisers should play along
Rewarded video is a popular format among app developers to drive downloads that could also work well for brand advertisers. Here’s how. Christy Wong-Taylor on February 5, 2019 Here’s a fact that might surprise you – women love mobile games. A 2017 Google Play and NewZoo survey [pdf] reported that 65 percent of U.S. women, … Continue reading Women love mobile games and brand advertisers should play along
Internal and External Linking That Google Will Love in Your Blog Content
David Tile — January 4, 2019 — January 4, 2019 Getting your link strategy right is paramount to creating a successful website and blog. A site’s linking strategy is intricately tied to other key elements of site performance, including SEO, site architecture, UX, content marketing campaigns, and marketing metrics like bounce rate or time on … Continue reading Internal and External Linking That Google Will Love in Your Blog Content
5 Reasons to Fall Head-Over-Heels in Love with Outsourcing
Melissa Ingold — November 14, 2018 Follow @timefreedombiz — November 14, 2018 geralt / Pixabay The day will come (heck, maybe it’s already here), when you suddenly find yourself at a crossroads in your business – one path leads to exciting opportunities and massive growth, while the other keeps you nice and safe right where … Continue reading 5 Reasons to Fall Head-Over-Heels in Love with Outsourcing
For The Love Of Email: Trusted Old Channel Ranks First In Survey
For The Love Of Email: Trusted Old Channel Ranks First In Survey by Ray Schultz , Columnist, (July 31, 2018) Maybe it’s GDPR and the recent privacy scandals. But consumers prefer the trusted old channels when receiving direct marketing communications. A survey by the UK DMA shows that 73% cite email as their first or … Continue reading For The Love Of Email: Trusted Old Channel Ranks First In Survey
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