Kelly MeeneghanApril 20, 2015 Business owners are always looking for new and effective strategies to grow their clientele. Online strategies like social media, search engine optimization, and email marketing are often exercised but may not drive the local attention anticipated by the owners. With the incredible reach of the Internet, it can sometimes be difficult … Continue reading 3 in 5 Online Local Searches Result in a Purchase – Are You Taking Advantage?
Tom PickApril 14, 2015 As noted here last week, ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic. At its core, search still relies on words, whether typed or spoken. … Continue reading 10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO
Margot da CunhaApril 6, 2015 The image of a local mom and pop shop always brings a smile to my face. Seriously, who doesn’t love local storefronts? If you’re anything like me, you have each tiny store located in your hometown engraved into your brain. If one disappears, you’re shocked! “Chuck’s Cupcakes closed?! How could … Continue reading 4 Ways Local Businesses Can Get More Out of Google
Scott BarnettMarch 29, 2015 If you are a small business owner, you have likely heard that you need to have clean local citations on the web about your business. We have seen some unnecessary actions on behalf of small business owners (which usually includes spending unnecessary money) and we’d like to help set the record … Continue reading What Is A Local Citation and Why Should Small Businesses Care?
Owen AndrewMarch 12, 2015 As mobile browsing volume continues to rise and overtake desktop search, mobile SEO becomes more and more vital to businesses. And it turns out that this is especially true for small businesses which operate with mostly local customers. Local SEO and standard SEO couldn’t be more different. It might be a … Continue reading How Local Businesses Can Improve Their SEO
Harmony MajorMarch 9, 2015 No business can afford to waste money on tools that don’t work. Local businesses must be particularly discerning when deciding where to distribute the yearly budget. A useful litmus test for local business website design is whether the website will pay for itself over time. Good design is not decoration. Your … Continue reading 4 Features Every Local Business Website Design Needs
Navneet KaushalMarch 5, 2015 Learn how Google My Business” impact local search results While having a website is helpful to promote a local business, it may not be enough to get higher return in Google’s local listings. In 2014, Google introduced a new local product “Google My Business”, which succeeded the Google Places also. For … Continue reading How to Gain Local Results With Google My Business?
by Mandy Boyle March 4th, 2015 Mandy Boyle Mandy Boyle is the SEO Team Lead at Net Driven. She is also a published freelance writer and co-founder of NEPA BlogCon. She enjoys theater, not taking herself seriously, and adventurous eating. Local SEO is a unique beast for me. For years, I specialized in SEO … Continue reading 5 Of The Best Local SEO Tools To Help You Be Efficient
Zach EttenMarch 3, 2015 Social media has revolutionized the way that local businesses advertise to potential customers. Thanks to mobile apps and other geo-based features, local businesses have even more opportunities to influence the behavior of nearby shoppers. Facebook’s new local awareness ads make the most of a potential customer’s close proximity to physical storefronts … Continue reading Drive Foot Traffic with Facebook Local Awareness Ads
Laurie Sullivan @lauriesullivan, (March 03, 2015) The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of them. On Tuesday he announced the launch of ypSearch Marketplace, a keyword-bid local search marketplace that enables national brands to reach YP’s 80 … Continue reading YP Automates Local And Mobile Search Buys For National Brands
