Debra Murphy August 26, 2020 If your business is using social media and content marketing to drive traffic and lead generation, you might be overlooking one of the most powerful tools in your arsenal. As a platform, LinkedIn offers unique marketing opportunities, especially for business-to-business marketers. Native LinkedIn video marketing combined with the ability to … Continue reading LinkedIn Video Marketing: Secret Weapon to Get More Clients
Colleen McKenna August 22, 2020 I have lots of conversations about the need for a process and our process in particular. Every one of our client conversations involves following particular steps to achieve a stronger LinkedIn presence, a strategic network and increased visibility A proven process, that series of actions or steps taken to achieve … Continue reading You Being Rogue on LinkedIn Yields LIttle to No Results
Jason Davis August 12, 2020 Video has been on the rise in marketing for years. This content marketing medium will forever remain an effective way to engage and retain your audience’s attention. If you’ve been on LinkedIn lately, the platform is hungry for video content. The reason for using video on LinkedIn is obvious: LinkedIn’s … Continue reading How to Optimize Your LinkedIn Posts Using Video
JoAnne Funch August 10, 2020 LinkedIn remains the #1 platform for recruiters and hiring managers to find candidates to fill jobs so it stands to reason job seekers need to know how to use LinkedIn to find a job. According to Job-Hunt.org, “to land a job in 2020, you will need to have a strong … Continue reading 6 Tips on Using LinkedIn to Find a Job
Colleen McKenna July 31, 2020 Between emails, InMails, and connection requests, I receive a daily stream of questions about automating LinkedIn outreach. I also receive invitations from others who can help me increase our lead generation efforts and results. I always wonder if they’ve looked at my profile. Probably not, otherwise they’d know that I’m … Continue reading Why You Need to be Careful Automating Your LinkedIn Lead Generation
Erika Giles July 28, 2020 As the social hub for professionals, LinkedIn can and should be used for marketing your products and services to your audience. If you’re not yet using LinkedIn content to attract and engage your audience, you’re already a step behind. LinkedIn can serve as a valuable tool within your greater content … Continue reading How to Build a Great LinkedIn Content Strategy (+ Content Examples)
James Potter July 27, 2020 We’ve all had one of those moments when you are due to meet, call or Zoom with someone and you look at their name and worry that you might get it wrong but no fear as LinkedIn might save the day. Another new recent addition to LinkedIn on the mobile … Continue reading Name Pronunciation on Your LinkedIn Profile
JoAnne Funch July 25, 2020 LinkedIn still remains the number one social platform for the job seeker and according to the 2018 Jobvite Recruiter Nation Study, 77 percent of recruiters regularly use LinkedIn to find candidates. Knowing what recruiters are looking for and how to approach a recruiter can make all the difference in increasing … Continue reading How to Find Jobs on LinkedIn
JoAnne Funch July 24, 2020 If you are struggling for conversations that lead to opportunities and leads, you have to look no further than building off the LinkedIn network you already have but probably neglected over the years while you keep adding new connections. Kisa Puckett, business and brand strategist at Pink Icing in Temecula, … Continue reading LinkedIn Learning – Building Off the Network You Already Have
JoAnne Funch July 23, 2020 There are two new tools for your LinkedIn marketing strategy, designed to engage your network and get them to take action. The first of the new features is the ability to create polls. Well, actually LinkedIn had a polling feature about 6 years ago and took it away after some … Continue reading LinkedIn Marketing Strategy: Leveraging Polls and Events
