Tag Archives: Know

What Everyone Ought To Know About Keyword Efficiency Indexing (KEI)

by Shane Barker March 4, 2016 Follow @shane_barkerMarch 4, 2016 Keywords had always been an important part of the research process for copywriters, even before search engines came into existence. Keyword research is an essential step in building a website that gets decent traffic. It’s also necessary for gaining a better understanding of your niche … Continue reading What Everyone Ought To Know About Keyword Efficiency Indexing (KEI) →

Twitter Ads Have a Secret Feature – Do You Know About It?

by Dennis Yu February 28, 2016 Follow @dennisyuFebruary 28, 2016 You’re probably aware that Twitter is often overlooked, especially in comparison to Facebook’s advertising capabilities. But here’s something you might not know: You can promote someone else’s tweet. All of your positive mentions and implied endorsements from others on Twitter can be retargeted to relevant … Continue reading Twitter Ads Have a Secret Feature – Do You Know About It? →

5 Things To Know About Facebook Advertising

by Bonnie Harris February 26, 2016 Follow @waxgirl333February 26, 2016 Social media has opened up a world of affordable, highly visible advertising. Understanding this world requires a solid grasp on marketing and computer science. Facebook advertising offers more than one form of audience-specific advertising platforms, each of which has its own legal, fiscal and promotional … Continue reading 5 Things To Know About Facebook Advertising →