Tag Archives: It’s

From Subject Lines to Email Lists, It’s Time to Spring Clean Your Email Marketing Efforts

by VerticalResponse March 27, 2016 Follow @VR4SmallBizMarch 27, 2016 It’s spring cleaning season — time to air out closets, clean house, and switch your wardrobe for warmer weather. It’s also a good time to air out your subject lines and freshen your email campaigns with seasonal flare. Just as you’re ready to be done with … Continue reading From Subject Lines to Email Lists, It’s Time to Spring Clean Your Email Marketing Efforts

Oh Oh It’s Magic: Facebook Instant Articles Now Available for Your Business

by Scott Fenstermaker March 11, 2016March 11, 2016 Faster Reading, Easier Sharing Coming up on April 12th, Facebook will release its Instant Article functionality to the wide world. This means that anyone who creates content can post that content directly to Facebook, rather than (or along with) publishing it to their own website. Instant Articles … Continue reading Oh Oh It’s Magic: Facebook Instant Articles Now Available for Your Business

The Engagement Crisis In Content Marketing And Social Media: Why It’s Happening And How To Fix It

Even as social channels are proliferating, engagement is dropping. Columnist Blaise Lucey discusses the reasons for the problem and what marketers should do in response. Blaise Lucey on March 3, 2016   Does your brand’s Twitter account seem like a ghost town? How about your Facebook and LinkedIn page? If you’ve noticed a drop in … Continue reading The Engagement Crisis In Content Marketing And Social Media: Why It’s Happening And How To Fix It

Side Ads Gone From Google – It’s Not The End of the World!

by Alanna Jackson February 24, 2016February 24, 2016 If you’ve done a Google search recently, then you’ve probably noticed something is different. Maybe you weren’t able to place your finger on it? If you’re in digital marketing, then you may have noticed it right away. So, what’s changed? The side ads are no longer present … Continue reading Side Ads Gone From Google – It’s Not The End of the World!

Making The Most Of Social Media, Even When It’s Not Driving Sales

Are your social channels failing to drum up big sales? You’re not alone. Columnist Jordan Elkind offers up some tips to help you maximize your return on social media. Jordan Elkind on February 15, 2016 at 9:32 am Despite much of the hype around social media “Buy” buttons and shoppable links, social channels such as … Continue reading Making The Most Of Social Media, Even When It’s Not Driving Sales