Search Analytics Tool Moves Into Financial, Investor Markets by Laurie Sullivan @lauriesullivan, April 19, 2019 As initial public offerings (IPOs) ignite with companies like Pinterest, Lyft, Uber and Slack executives taking their companies public, SimilarWeb — a provider of analytics related to the performance of websites and apps — has moved into the financial space with … Continue reading Search Analytics Tool Moves Into Financial, Investor Markets
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How to Build Time Off Into Your Business Plan
Kara Perez — April 19, 2019 — April 19, 2019 If the big business media outlets are right, every entrepreneur out there is working 17 hour days starting when they’re 16 years old. We live in a culture of hustle in the US. We’re surrounded by stories of super successful people who push themselves to … Continue reading How to Build Time Off Into Your Business Plan
Omnicom Folding Programmatic, Search Specialists Into Main Media Brands
Omnicom Folding Programmatic, Search Specialists Into Main Media Brands by Richard Whitman , Columnist, April 16, 2019 Omnicom Group CEO John Wren told financial analysts today that the company is integrating its specialist agencies Accuen and Resolution Media into its three main media agency brands: OMD, PHD and Hearts & Science. Accuen is the group’s … Continue reading Omnicom Folding Programmatic, Search Specialists Into Main Media Brands
The 4 Tips You Need to Breathe New Life Into Your Onboarding Process
Samar Birwadker — April 1, 2019 Follow @samarbee — April 1, 2019 Finally, you’ve made it! After going through hundreds of resumes, screening applicants, and conducting interviews, you’ve selected a candidate that is the best fit for your organization. After managing through extensive hiring efforts, you think that the hard part is done, but sadly, … Continue reading The 4 Tips You Need to Breathe New Life Into Your Onboarding Process
Inject Vitality Into Your Business With Blockchain Governance
Karthik Pichai — March 28, 2019 — March 28, 2019 For most companies, supply chains consist of numerous partners that manufacture products in siloed environments. When you fail to provide these parties with the necessary visibility, however, it becomes more difficult to adjust to customer demands and maintain integrity. Because of the number of supply … Continue reading Inject Vitality Into Your Business With Blockchain Governance
Tech Company Brings AI Into The CMS Platform
Tech Company Brings AI Into The CMS Platform by Laurie Sullivan @lauriesullivan, March 29, 2019 Contentstack recently announced new artificial intelligence capabilities developed to impact how marketers gain insights, make decisions and improve outcomes by bringing AI directly into the content management system platform. The new feature embeds AI into the Contentstack platform rather than … Continue reading Tech Company Brings AI Into The CMS Platform
How to Position a Failed Startup into a Win on Your Resume
Virginia Franco — March 22, 2019 Follow @VAFrancoResumes — March 22, 2019 Free-Photos / Pixabay Wall Street Journal blogger Amsale Aberra recently authored “Why Now Is the Time to Start a Business.” where she discusses today’s entrepreneurial market. Her post got me thinking about the challenges entrepreneurs face when presenting their experience in a resume. … Continue reading How to Position a Failed Startup into a Win on Your Resume
How to Turn NPS Detractors Into Promoters
Sara Staffaroni — March 20, 2019 — March 20, 2019 The Net Promoter Score (NPS) metric is the perfect way to determine which customers are your brand advocates (NPS Promoters), which customers are moderately happy with your brand (NPS Passives), and which customers have encountered a bad experience along the way and would not recommend … Continue reading How to Turn NPS Detractors Into Promoters
Why digital out-of-home should be integrated into your 2019 marketing mix
With advances in location and time data, advertisers now have the ability to track consumer movement in the real world to measure outdoor advertising tactics. Jon Schulz on March 18, 2019 Digital outdoor advertising has increased 35 percent since 2010 according to PricewaterhouseCoopers, and is projected to overtake traditional outdoor ad spending by 2020. Perhaps … Continue reading Why digital out-of-home should be integrated into your 2019 marketing mix
How to Convert Posts Into Pages in WordPress (and the Benefits You Can Gain)
Nikola Roza — March 13, 2019 Follow @NikolaRoza — March 13, 2019 I know you’ll agree with me: WordPress is an amazing CMS (content management system). A feature-rich platform- yet easy to use. Great at its very core, but can be upgraded with thousands of add-ons (plugins and themes) to bring out the best in … Continue reading How to Convert Posts Into Pages in WordPress (and the Benefits You Can Gain)